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Sweet Fish

Director of Client Strategy – Video

Sweet Fish

Director of Client Strategy leading strategy for B2B video at Sweet Fish Media. Managing client relationships and ensuring measurable business outcomes through video initiatives.

Posted 5/16/2026full-timeRemote • Florida • 🇺🇸 United StatesLead💰 $90,000 - $120,000 per yearWebsite

About the role

Key responsibilities & impact
  • Own strategy, client health, and growth across ~15–20 B2B accounts
  • Lead client calls, presentations, and quarterly business reviews (QBRs)
  • Act as the strategic advisor to senior marketing stakeholders
  • Audit clients’ full video and content ecosystem (site, ads, social, sales, events)
  • Identify gaps, opportunities, and competitive advantages
  • Build clear video strategies tied to funnel stages, campaigns, and business goals
  • Translate strategy into creative direction the team can execute
  • Own client retention, expansion, and Net Revenue Retention (NRR)
  • Identify upsell opportunities and guide clients toward higher-impact initiatives
  • Ensure video is effectively distributed, repurposed, and integrated into campaigns
  • Continuously analyze performance and iterate strategy based on results
  • Tie video efforts to pipeline, conversion, and revenue impact

Requirements

What you’ll need
  • 5+ years in B2B marketing, content strategy, video strategy, or agency client services
  • Proven ability to lead client relationships and drive business outcomes
  • Strong presentation skills (comfortable leading executive-level conversations)
  • Deep understanding of digital marketing, content strategy, and distribution
  • Ability to connect creative decisions to performance and revenue
  • Strong strategic thinking paired with executional awareness
  • Experience influencing or guiding cross-functional teams

Benefits

Comp & perks
  • Full-time Leadership team seat
  • Monthly client calls + quarterly QBRs
  • Occasional travel required

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
B2B marketingcontent strategyvideo strategydigital marketingperformance analysisrevenue impactclient retentionNet Revenue Retentionupsell opportunitiescreative direction
Soft Skills
strategic thinkingpresentation skillsclient relationship managementexecutive-level communicationcross-functional team influenceexecutional awarenessanalytical skillsopportunity identificationcreative decision-makingclient advisory