Growth Marketer

Swan Bitcoin

Growth Marketer at Bitcoin financial services company owning acquisition programs and Go-to-Market strategies. Collaborating with internal teams and using AI to drive marketing initiatives.

Posted 7/12/2026full-timeRemote • 🇺🇸 United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing acquisition programs across paid and owned channels, with a strong focus on Go-to-Market strategies and brand marketing. Proficient in leveraging AI tooling for planning and executing acquisition experiments while understanding client segments and Bitcoin principles.

Highest-signal resume keywords

Paid AcquisitionOwned AcquisitionGo-to-Market StrategyBrand MarketingBitcoin Principles

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Acquisition ProgramsContent DevelopmentGTM Product PositioningGrowth LoopsExperiment Planning

Soft Skills

Organizational SkillsGoal Ownership

Tools & Technologies

AI Tooling

Tech Stack

Tools & technologies

About the role

Key responsibilities & impact

Own acquisition programs across paid and owned channels
Understand client segments and develop narratives and content
Drives and facilitates Go-to-Market (GTM) for Swan products
Plan and ship acquisition experiments with AI tooling
Own GTM product positioning, launches, and growth loops

Requirements

What you’ll need

Minimum 7-10 years of experience in a marketing role
Fluency in paid and owned acquisition
Comfortable owning goals and targets
Excellent organizational skills
Strong brand marketing skills
Strong understanding of Bitcoin and its principles

Benefits

Comp & perks

Health insurance
401(k) options
Paid time off
Remote work opportunities
Professional development opportunities