B2B Marketing Manager

SURVEY SOLUTIONS

Marketing Manager managing B2B marketing campaigns in the UK construction sector for Survey Solutions. Focusing on digital marketing strategies and cross-department collaboration from Birmingham office.

Posted 7/13/2026full-timeBirmingham • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in driving multi-channel marketing campaigns within the UK construction and civil engineering industry, leveraging data-driven insights to enhance sales funnels and maximize ROI. Proficient in content marketing strategies and digital marketing tools to boost brand engagement and awareness.

Highest-signal resume keywords

Multi-Channel Campaign ManagementDigital Marketing Campaign LaunchContent Marketing Strategy CreationEmail Marketing Platforms (Hubspot, Pardot, Dynamics)Sales Funnel Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign AnalysisAttribution ModelingSEOContent CreationData Analysis

Soft Skills

Excellent Communication SkillsTime ManagementOrganizational SkillsCreativityAnalytical Thinking

Tools & Technologies

HubspotPardotDynamicsDigital Marketing ToolsMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Industry Keywords

UK Construction IndustryCivil EngineeringMarketing AutomationBrand AwarenessSales Inquiries

About the role

Key responsibilities & impact

Responsible for driving multi-channel campaigns
Driving increase in Sales inquiries (SQLs)
Develop, Manage, and maintain multi touch attribution and real-time customer/prospect journey mapping
Create long form content that can be used in web, social, press and media channels to drive thought leadership
Drive implicit brand awareness through press coverage by seeding national trade and industry press with stories that are about the projects and engineering challenges we help to solve.
Maximise ROI of marketing spend.

Requirements

What you’ll need

Experience of marketing within the UK construction/civil engineering industry.
An understanding and experience of marketing and sales funnels and using insights and analysis to drive effective decision making
Working alongside operations, sales and business development teams as well as agency partners
Good working knowledge of email marketing platforms (Hubspot, Pardot, Dynamics etc) as well as digital marketing tools for SEO, websites and social media.
Experience of launching digital marketing campaigns (SEO, advertising) including campaign analysis.
Creation and implementation of content marketing strategies to boost engagement and interaction with the Survey Solutions brand.
Excellent communication skills both written and verbal
Confident, professional and positive when working with both internal stakeholders and agency partners.
Excellent time management and organisation skills to manage multiple activities at a time.
Creative, analytical and data driven.
Competent in main Microsoft software packages including Word, Excel and PowerPoint.
A passion for digital marketing and marketing automation.
Inquisitive with the ability to drive change and improvements.

Benefits

Comp & perks

24 days leave plus bank holidays, increasing for years of service up to 30 days
Company sick pay
Life assurance
Birthday gifts
Long service awards
Flexible working hours
Company loans
Flexible holidays
Mental health & wellbeing schemes, including access to counselling and an employee assistance programme