Marketing Manager
VR Smart Guide
Marketing Manager
Strix PL
full-time
Posted on:
Location Type: Hybrid
Location: Eschborn • 🇩🇪 Germany
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
Go
About the role
- Develop and implement go-to-market strategies for our services and partner solutions
- Create B2B content (blog posts, case studies, whitepapers, newsletters)
- Plan, execute and optimize paid campaigns (LinkedIn, Google, Meta)
- Organize and promote industry events (K5, DMEXCO, webinars, partner activations)
- Manage and grow our social media presence and support employer branding, especially on LinkedIn
- Implement marketing automation and report on campaign results (HubSpot, Salesforce, Google Analytics)
Requirements
- Minimum 3 years of experience in B2B or agency marketing (ideally in a SaaS or e-commerce environment)
- Ability to combine strategy and execution — from planning to measurable results
- Experience in performance marketing and content marketing
- Knowledge of CRM and marketing automation tools
- Excellent communication skills, initiative and result orientation
- Nice to have: knowledge of SEO, UX and conversion optimization
- Experience with partner or co-marketing initiatives (e.g., with software providers)
- Ability to conduct market and competitive analyses
- Experience in data-driven reporting (Google Data Studio, HubSpot dashboards)
- Interest in technology, e-commerce and trends in digital marketing
Benefits
- Flexible working arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingperformance marketingcontent marketingmarket analysisdata-driven reportingSEOUXconversion optimization
Soft skills
communication skillsinitiativeresult orientationstrategic thinkingexecution