
Senior Strategic Marketing Director
Stream Realty Partners
full-time
Posted on:
Location Type: Remote
Location: United States
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Job Level
About the role
- Oversee marketing strategy and performance across multiple markets.
- Serve as a strategic advisor to market leaders and brokers, aligning marketing efforts to revenue goals, business priorities, and client development strategies.
- Identify growth opportunities and position marketing as a driver of business development, pursuits, and client engagement across all assigned markets.
- Extend and operationalize the national marketing platform across all assigned markets.
- Ensure consistent adoption of tools, workflows, and standards across markets.
- Act as the primary connector between local markets and national platform teams (Brand, Content, PR, Operations, Data).
- Drive efficiency by shifting work from custom, one-off execution to scalable, repeatable systems.
- Lead adoption and integration of AI and workflow automation across assigned markets.
- Redesign marketing workflows to reduce manual production and increase strategic capacity.
- Partner with brokers and business line leaders to drive business development strategy and pipeline growth.
- Oversee go-to-market strategy for property marketing initiatives across assigned markets, including leasing, asset positioning, and campaign execution.
- Coach and develop local marketing teams, elevating strategic thinking, capability, and execution quality.
- Establish KPIs aligned to revenue support, efficiency, and platform adoption; regularly monitor campaign performance and provide insights to drive optimization and ROI.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field; a master’s degree is a plus.
- 12–15+ years of marketing experience, preferably within commercial real estate or a related industry.
- Demonstrated experience leading marketing across multiple markets, regions, or business units.
- Proven ability to drive both strategy and execution within a complex, matrixed organization.
- Strong knowledge of marketing principles, strategies, and tactics, with a focus on digital marketing and lead generation.
- Proficiency in CRM systems, marketing automation platforms, and digital marketing tools.
- Exposure to AI tools and workflow automation strongly preferred.
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Excellent written and verbal communication skills, with the ability to articulate complex concepts to both internal and external stakeholders.
- Proven leadership skills with the ability to motivate and develop a geographically distributed team.
- Strategic mindset with the ability to think creatively and develop innovative marketing approaches at scale.
- Strong project management skills with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines.
Benefits
- Medical/dental/vision insurance
- Pharmacy benefits
- Health savings account
- Flexible spending accounts
- 401(k) plan with company matching
- PTO
- Holiday pay
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategydigital marketinglead generationdata analysisworkflow automationcampaign executionKPI establishmentproject managementCRM systemsmarketing automation platforms
Soft Skills
leadershipstrategic thinkingcommunicationanalytical skillsteam developmentcreative thinkingorganizational skillscollaborationproblem-solvingadaptability
Certifications
Bachelor’s degree in MarketingBachelor’s degree in Business AdministrationMaster’s degree in Marketing (preferred)