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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing Meta ad campaigns, conducting market-level performance analysis, and drafting creative briefs. Strong project coordination and proactive communication skills are essential for effective collaboration across teams.
Highest-signal resume keywords
Meta Ads ManagementMarket-Level Performance AnalysisCreative Brief WritingProject CoordinationPerformance Tools Familiarity
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign SetupA/B TestingPerformance AnalysisCreative Brief DraftingCompetitor Audits
Soft Skills
Analytical MindsetProactive CommunicationCuriosityTeam Collaboration
Tools & Technologies
Meta Ads ManagerNorthbeamAtria
Certifications & Qualifications
Bachelor’s Degree in MarketingBachelor’s Degree in AdvertisingBachelor’s Degree in Business AdministrationBachelor’s Degree in Communications
Industry Keywords
Media BuyingCreative Performance TrackingKOL Ad RightsCampaign Scheduling
About the role
Key responsibilities & impact- Support campaign setup, A/B testing, and day-to-day execution in Meta Ads Manager
- Conduct market-level performance analysis across assigned regions
- Manage and maintain task cards across the media buying workflow
- Track creative performance, KOL ad rights timelines, and campaign scheduling proactively
- Draft creative briefs based on performance data
- Run competitor audits across offer, creative, copy, and landing pages
- Prepare first-draft weekly performance narratives
- Coordinate between media buying, creative, and PR/KOL teams
- Proactively flag issues and surface recommendations
- Perform ad hoc tasks as needed
Requirements
What you’ll need- Bachelor’s degree in Marketing, Advertising, Business Administration, Communications, or related field is a plus
- Minimum 2 years of hands-on experience managing Meta ad campaigns
- Prior experience in an agency or fast-paced environment is a plus
- Analytical mindset
- Willing and able to write creative briefs
- Comfortable working across teams
- Excellent project coordination skills
- Proactive communicator
- Genuine curiosity
- Familiarity with performance tools such as Northbeam, Atria, or similar attribution platforms is a plus
Benefits
Comp & perks- Support to help you grow
- Collaborative team
- Diverse work environment
