Social Media Specialist

Sparkpr

Social Media Specialist responsible for developing and implementing social media strategies for clients. Analyzing engagement data to promote community building and brand visibility.

Posted 7/10/2026contractRemote • California • 🇺🇸 United StatesJuniorMid-Level💰 $25 - $40 per hourWebsite

Tech Stack

Tools & technologies

Spark

About the role

Key responsibilities & impact

Assist in developing and implementing social media content across various platforms such as Facebook, Instagram, Twitter, LinkedIn, and emerging platforms, in alignment with client objectives and brand guidelines.
Curate relevant content including posts, images, videos, and stories to enhance audience engagement and brand visibility.
Community engagement and management by responding to comments, messages, and mentions, fostering positive interactions and addressing inquiries promptly.
Assist in the implementation protocols to ensure brand reputation is maintained and escalate issues as necessary.
Execute social media strategies developed by senior team members, ensuring alignment with client goals and industry best practices.
Collaborate with internal teams to coordinate content creation, approval, and scheduling, adhering to established timelines and quality standards.
Utilize social media analytics tools to track performance metrics and analyze campaign effectiveness, providing insights for optimization.
Stay updated on the latest trends and developments in social media marketing, actively seeking opportunities for skill enhancement and professional growth.
Contribute to new business efforts for Spark including research, creating slides, and brainstorming new ideas.
Successfully manage remote work, scheduling, and internal communications (email, Slack, team meetings, etc).
Maintain confidentiality and professionalism at all times.
Proactive self-starter who offers ideas and/or problem solves alongside the team.
Proactively assume additional responsibilities that make tangible agency contributions.
Assist in the implementation of paid social media campaigns, contributing to audience targeting, ad creation, and performance monitoring.

Requirements

What you’ll need

Understanding of content distribution channels for B2B and B2C brands and their associated metrics, specs, best practices, and requirements including media outlets, social media platforms, and ad platforms
Expertise in and enthusiasm for social media and community building online, including in-depth knowledge of social media platforms, market trends, best practices, content development and metrics, and tools of the trade
Bachelor's degree
2-4 years, previous agency experience is preferred
Proven competency in taking client needs and creating successful social media strategies and campaigns
Previous proven experience managing content and copy for a range of online mediums
Strong creative writing, researching, and editing skills
Willingness to handle executional work like ongoing content development and community management.
Flexibility and comfort working with a remote team in a fast-paced, always-on, agency/start-up environment and schedule.
Superb project and time management skills
Ability to work independently while maintaining constant communication with larger team and clients.

Benefits

Comp & perks

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Applicant Tracking System Keywords

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Hard Skills & Tools

Content Distribution ChannelsSocial Media PlatformsContent DevelopmentCampaign MetricsCreative WritingResearchingEditingPaid Social Media CampaignsAudience TargetingAd Creation

Soft Skills

Proactive Self-StarterProblem SolvingFlexibilityCommunicationTeam Collaboration

Certifications

Bachelor's Degree