Brand & Content Marketer

SourceWhale

Content & Brand Marketing Manager at SourceWhale, developing narratives and strategies to drive engagement and awareness in the recruitment technology space.

Posted 4/28/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Develop content that builds and amplifies the SourceWhale narrative across key channels and audiences.
Own brand voice and ensure consistency across every channel and touchpoint.
Manage PR outreach and relationships with recruitment trade press and industry media.
Plan, manage, and execute a content roadmap in close alignment with demand gen/growth.
Collaborate with the leadership team to build and amplify founder-led narratives on channels like LinkedIn; turning vision and milestones into engaging, high-impact content.
Maximize content impact by adapting long-form content into high-performing snippets across multiple channels.
Support video scripts, data reports, and interactive content for both brand storytelling and performance marketing campaigns.
Ensure content is not only engaging but also optimized for performance, ranking well and driving conversions.
Use custom AI agents to edit, QA, and scale content production without dropping the quality bar.
Design and manage AI-assisted workflows for content distribution across channels.
Continuously test new AI tools and agents to expand what one person can produce and ship.

Requirements

What you’ll need

4–6 years in a B2B SaaS marketing role with hands-on content and full funnel campaign experience.
Prior experience in recruitment, HR tech, or tools for recruiters. You must understand the world of agency recruiters.
An extreme passion for creative content production and a “can do” mindset.
Proven ability to write high-quality copy across formats: long-form, short-form, ads, web, email etc.
Experience writing for full funnel campaigns end to end across multiple channels.
Working knowledge of SEO principles and content strategy for search.
You actively use AI tools to work faster, smarter and you adapt the newest models to enhance the way you work.
Strong project management. You can hold multiple workstreams without dropping quality!
Comfortable working in a small, fast-moving team where you build as much as you strategise.

Benefits

Comp & perks

25 days holiday (not including public holidays).
Macbook + any extra tech or software necessary for your role.
Flexible business with flexible working arrangements.
Private medical, dental & vision insurance.
Income protection insurance.
Employee Assistance Programme (EAP).
Compassionate leave policy.
Monthly social events.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content developmentcopywritingSEO principlescontent strategycampaign managementdata reportingvideo scriptwritingcontent optimizationAI tools usageB2B SaaS marketing

Soft Skills

project managementcreative mindsetcollaborationadaptabilitycommunicationstrategic thinkingattention to detailtime managementproblem-solvingteamwork