
Marketing Automation and AI Specialist
Solventum
full-time
Posted on:
Location Type: Hybrid
Location: Mexico City • 🇲🇽 Mexico
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Cross-functional collaboration with Communications, UX, Technology, and other areas to understand customer needs and execute integrated campaigns.
- Design and implement omnichannel campaigns using platforms like Infobip, Salesforce, and Eloqua.
- Explore and apply generative AI solutions (e.g., GPT, Claude) in communication flows, customer service, and content creation.
- Coordinate automation and conversational AI including chatbots, voicebots, and virtual assistants aligned with business objectives.
- Automate customer journeys across channels such as email, WhatsApp Business, and social media, analyzing KPIs for optimization.
- Support eCommerce and digital presence: content uploads, conversion pixel tracking, and align website experience with global omnichannel strategy.
- Constantly identify opportunities to improve processes, tools, and strategically adopt new technologies.
- Collaborate with multidisciplinary teams and manage projects with travel up to 35% (domestic/international).
Requirements
- Bachelor´s degree in Marketing, Engineering, Digital Communication, Data Science, or related fields.
- Minimum of 4 years of experience in technology marketing, automation, or platform integration with proven experience in digital marketing and technology automation in FMCG or entrepreneurial ventures.
- Hands-on knowledge of tools such as Infobip, Twilio, HubSpot, Salesforce, Eloqua, among others.
- Experience in implementing chatbots and generative AI solutions.
- Fluent in English.
- Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
- Demonstrable achievements applying generative artificial intelligence in digital environments to enhance customer experience.
- Evidence of positive impact on process efficiency and commercial value creation through technology.
- Ability to translate business needs into effective technological solutions.
- Strong analytical, communication, and project management skills.
- Proven experience in coordinating multidisciplinary teams.
- Ability to work in dynamic environments, managing multiple priorities with a results-oriented approach.
Benefits
- Programas para ayudarle a vivir su mejor vida – tanto físicamente como financieramente.
- Compensación y beneficios competitivos (benchmarked con empresas comparables).
- Elegibilidad para trabajo híbrido.
- Viajes hasta 35% (domestic/international).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketingautomationplatform integrationgenerative AIchatbotsvoicebotscustomer journey automationKPI analysiscontent creationeCommerce
Soft skills
cross-functional collaborationproject managementanalytical skillscommunication skillsresults-oriented approachability to manage multiple prioritiesprocess improvementstrategic thinkingteam coordinationadaptability