Program Manager – Creative & Marketing

Snap Inc.

Program Manager supporting Creative and Marketing at Snap Inc. Overseeing projects from brief through execution in a fast-paced environment.

Posted 7/29/2026full-timeLos Angeles • California, New York • 🇺🇸 United StatesSeniorLead💰 $142,000 - $214,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive project management expertise with a focus on social-first and partnership-driven marketing programs. Proven ability to collaborate across teams, manage multiple projects, and enhance operational efficiency through strategic planning and documentation.

Highest-signal resume keywords

Project ManagementProgram ManagementContent ProductionCross-Functional CollaborationStrategic Planning

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Project PlanningTimeline ManagementRisk IdentificationWorkflow ImprovementForecastingScopingDocumentation ManagementCreative Project ManagementMarketing Program ManagementDigital Marketing

Soft Skills

Clear CommunicationProactive CollaborationRelationship BuildingProblem SolvingLeadership

Certifications & Qualifications

Bachelor’s Degree

Industry Keywords

Social MarketingPartnershipsGrowth InitiativesIntegrated Marketing CampaignsCreative Projects

About the role

Key responsibilities & impact

Review incoming briefs to ensure clarity on goals, requirements, timelines, and success criteria before kickoff.
Partner with cross-functional teams - including Comms, Product, GBX, and external partners - to plan and execute projects from start to finish.
Build and maintain detailed project plans, timelines, scopes, and documentation for all projects within your pillars.
Manage the day-to-day workflow for priority tentpoles across social, partnerships, B2C PMC and growth initiatives, tracking deliverables, approvals, and risks.
Maintain quarterly roadmaps for your initiatives.
Support forecasting and scoping for all planned work, partnering with Resource Management to secure staffing needs.
Contribute to annual and bi-annual strategic planning by estimating effort, identifying operational considerations, and highlighting potential risks or opportunities.
Identify inefficiencies, gaps, or bottlenecks across pillars and workstreams and recommend actionable workflow improvements.
Maintain and evolve documentation, templates, and tools to ensure repeatability and operational consistency.
Collaborate with the Group Program Manager and other PMs to improve cross-functional processes and enhance overall team impact.
Act as a point of escalation for project-related questions or issues within your pillar(s).
Foster strong relationships across teams by communicating clearly, collaborating proactively, and encouraging shared ownership of outcomes.

Requirements

What you’ll need

8+ years of project management, program management, production management, or related marketing/creative experience
Bachelor’s degree or equivalent experience
Experience managing social-first, partnership-driven, or growth marketing programs
Background in content production across digital, social, video, or integrated marketing campaigns
Experience managing multiple creative projects in parallel
Experience collaborating with leadership and presenting program updates or recommendations

Benefits

Comp & perks

paid parental leave
comprehensive medical coverage
emotional and mental health support programs
compensation packages that let you share in Snap’s long-term success