Group Product Marketing Manager

Snap Inc.

Group Product Marketing Manager at Snap Inc leading cross-functional teams on high-impact advertising products. Collaborating with sales, marketing, and product to drive revenue growth and advertiser satisfaction.

Posted 5/13/2026full-timeSan Francisco • California, New York • 🇺🇸 United StatesSeniorLead💰 $190,000 - $284,000 per yearWebsite

About the role

Key responsibilities & impact

Lead cross-functional collaboration with Sales, Marketing Science, Product Managers, and Biz Marketing
Act as the voice of the advertiser by gathering and synthesizing feedback on new and existing features
Cultivate trusted relationships with Director and MD-level stakeholders across Product, Sales, and Marketing
Develop and execute global go-to-market strategies for new Ads features
Define and track KPIs for adoption, advertiser satisfaction, and revenue
Establish scalable feedback loops between advertisers, sales and product teams
Coach and up-level peers and junior PMMs

Requirements

What you’ll need

BS/BA degree or equivalent years of experience
8+ years of experience in product marketing, product strategy, or other relevant digital marketing or advertising roles
Strong executive presence with the ability to influence at the highest levels
Proven leadership in scaling marketing programs and frameworks globally
Exceptional communication and storytelling skills
Ability to operate autonomously and lead in ambiguous, high-impact initiatives across multiple teams
Demonstrated ability to champion AI adoption and lead the automation of manual workflows
Proficiency in GTM frameworks and strategic narrative development

Benefits

Comp & perks

Paid parental leave
Comprehensive medical coverage
Emotional and mental health support programs
Compensation packages that let you share in Snap’s long-term success

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product marketingproduct strategydigital marketingadvertisingGTM frameworksstrategic narrative developmentAI adoptionautomation of workflows

Soft Skills

executive presenceinfluenceleadershipcommunicationstorytellingautonomyability to lead in ambiguitycross-functional collaborationrelationship building

Certifications

BS/BA degree