
Lead, eCommerce, Lifecycle Marketing
Snap Inc.
full-time
Posted on:
Location Type: Office
Location: Los Angeles • California • New York • United States
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Salary
💰 $142,000 - $214,000 per year
Job Level
About the role
- Lead CRM & lifecycle strategy for Snap’s consumer hardware
- Design full-funnel lifecycle journeys
- Own segmentation and targeting based on behaviors
- Develop a robust experimentation agenda
- Partner with Brand and Product teams
- Collaborate with Creative, Brand, and Regional Marketing
- Define and own CRM KPIs
- Manage day-to-day campaign operations
- Shepherd privacy- and trust- forward practices in CRM
Requirements
- 8+ years of experience in CRM, lifecycle, retention, or growth marketing roles
- Proven ability to combine creativity with analytics
- Highly collaborative operator who can influence and align cross-functional partners
- Analytical and hypothesis-driven mindset
- Strong communication and storytelling skills
- Comfort operating in a fast-paced, ambiguous environment
- Deep experience with email and push marketing
- Hands-on experience with experimentation and optimization
- Proficiency with CRM and analytics platforms
- Strong quantitative skills
Benefits
- paid parental leave
- comprehensive medical coverage
- emotional and mental health support programs
- compensation packages that let you share in Snap’s long-term success!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
CRMlifecycle marketingretention marketinggrowth marketingemail marketingpush marketingexperimentationoptimizationanalytics
Soft Skills
creativityanalytical mindsetcollaborationinfluencecommunicationstorytellingadaptability