Product Marketing

• Lead product launches: Plan and execute product launch strategies for new features and releases.
• Customer communications: Create and deliver assets such as release notes, email updates and in-app messages.
• Product-focused content: Develop high-impact content, including case studies and technical materials.
• Win-loss analysis: Conduct structured win/loss analyses and report actionable insights.
• Competitive intelligence: Maintain intelligence on key SAP/EAM competitors.
• Sales enablement: Maintain and update the Sales Enablement Kit.
• Persona development: Create and refine persona maps.
• Cross-functional collaboration: Work closely with the Head of Growth and the Product team.

Senior Product Marketing Specialist

Gerente de Mudanças

Product Marketing Manager