Developer Marketing Manager
SIA Technology
full-time
Posted on:
Location Type: Remote
Location: Remote • Massachusetts • 🇺🇸 United States
Visit company websiteSalary
💰 $129,200 - $146,500 per year
Job Level
Mid-LevelSenior
Tech Stack
GoWeb3
About the role
- Own research, experiments, and multi-channel campaigns that improve developer conversion and retention across web2 and web3 dev audiences
- Design and execute developer marketing strategies for the Sia Foundation Grants Program, in collaboration with Growth, Dev Rel, and the Grants Program Manager
- Track, analyze, and report on developer funnel KPIs, using insights to guide Growth strategy
- Define and refine developer personas to ensure targeted messaging and impactful outreach
- Establish feedback loops with developers, bringing insights back into Growth, Dev Rel, and Grants
- Partner with Community and Dev Rel to design and execute key Go-To-Community campaigns that activate and retain developers in our ecosystem
Requirements
- 3-5 years of B2D marketing experience
- Eager to work in a small team, wear multiple hats, and learn from everything we do
- Strong strategic planning skills that center hypothesis testing and iteration
- Proven experience engaging with an online dev community with measurable results
- Experience marketing in web3, open-source technology, or emerging technology
- Previous work in marketing a web3 grants program
- Experience building B2D2C communities
Benefits
- A dynamic and supportive work environment with opportunities for professional growth
- Competitive salary and benefits package
- Comprehensive medical, dental, vision, and life benefits fully covered for you and your family for US based employees
- 401(k) with company match for US based employees
- Flexible working hours and fully remote work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2D marketingdeveloper marketing strategiesKPI trackingdata analysishypothesis testingiterationcommunity engagementweb3 marketingopen-source technologyB2D2C community building
Soft skills
strategic planningteam collaborationadaptabilitycommunicationinsight gathering