
Media Consultant, Planner
Serviceplan Group
full-time
Posted on:
Location Type: Office
Location: Köln • 🇩🇪 Germany
Visit company websiteJob Level
JuniorMid-Level
About the role
- Development, planning and implementation of cross-media, integrated paid media strategies as part of our clients' advertising and informational campaigns
- Conducting audience and competitor analyses using industry-standard studies and tools
- Tool-based creation of media plans and cost estimates for media activities across various channels, e.g., print, online, out-of-home, audio, TV, cinema
- Preparation of presentations, reports and campaign documentation
- Client communication, account management and day-to-day consulting
- Communication and coordination with media owners/publishers and other service providers (e.g., creative and PR agencies)
- Cross-location collaboration with expert teams within the Mediaplus Group, e.g., procurement, billing, Research & Insights, Performance & Programmatic Media
- Supporting the development of creative media ideas, first-mover activations and new business projects
- Assisting with research activities and campaign performance measurement
Requirements
- Degree in business administration, marketing or media management (or completed vocational training in a comparable field)
- 1–3 years of professional experience in media planning and client consulting (cross-media) at a media agency
- Project management and coordination of multiple stakeholders and departments
- Strong analytical skills, a solid numerical understanding and structured working methods
- Strong affinity for (digital) media and associated performance metrics
- Enjoy interacting with clients and confident presentation skills in German and English
- Confident use of common planning and office tools
Benefits
- Onboarding: welcome round, onboarding day, new joiner coffee and introduction meetings — we ensure a perfect start
- Training & development: your growth matters to us. Whether through our internal campus training program, voluntary language courses or regular coaching sessions — we keep you up to date!
- Flexibility: with flexible working hours, mobile office and job-sharing models, you can adapt your work to your life — not the other way around
- Fun: work also means taking a break. Whether social events or fitness sessions — we offer regular after-work events and agency-sponsored fitness programs
- Accessibility: our modern office in the heart of Cologne is easily reachable thanks to its central location and our subsidy for the Deutschlandticket (national public transport pass)
- Internationality: as an internationally operating agency group, you'll have the opportunity to network and exchange ideas with colleagues from diverse disciplines around the world
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
media planningaudience analysiscompetitor analysiscost estimationcampaign documentationperformance measurementproject managementanalytical skillsnumerical understandingstructured working methods
Soft skills
client communicationaccount managementconsultingcoordinationcollaborationpresentation skillsinterpersonal skillsconfidencecreativityadaptability
Certifications
degree in business administrationdegree in marketingdegree in media managementvocational training in mediaproject management certificationdigital marketing certificationmedia planning certificationanalytics certificationcommunication certificationclient management certification