
Senior Campaign Manager – Accounts with large Google Ads budgets
Searchperts Deutschland GmbH
full-time
Posted on:
Location Type: Hybrid
Location: Düsseldorf • Germany
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Salary
💰 €40,000 - €65,000 per year
Job Level
About the role
- You operationally optimize the Google Ads accounts of our growth clients (primarily Search, Shopping, Performance Max, and, where applicable, Display/Video/Demand Gen).
- You manage budgets and bidding strategies according to clearly defined goals (ROAS, POAS, CPA, conversion rate, profitability).
- You develop clean, scalable campaign and feed structures aligned with the customer journey.
- You analyze performance data, identify patterns, and derive concrete optimization measures and tests that you implement directly in the account.
- You test levers such as custom labels, audience signals, margin logic, and creatives — and convert winning setups into stable standards.
- You work closely with Account Management, copy, design, and tracking — your focus is always on impact rather than activity.
Requirements
- 1–3+ years of hands-on experience with Google Ads, ideally in an e-commerce or performance marketing environment.
- Solid understanding of Search, Shopping, and ideally Performance Max campaigns.
- Confident handling of metrics such as ROAS, CPA, conversion rate, AOV; POAS/profit-oriented thinking is a plus.
- Preferably initial experience with feed optimization, custom labels, Looker Studio, Microsoft Clarity, or CRO/A-B testing.
- Strong focus on data, audiences, budgets, and creatives — you think in levers, not in “actions”.
- Structured working style, high quality awareness, and well-documented setups.
- Willingness to learn, openness to feedback, and desire to grow professionally and personally.
- Friendly, empathetic, humble — with very strong communication and organizational skills.
- You live our values: Built to Impress, Steady Growth, Zero Ego.
Benefits
- Fair, above-average base salary (e.g. €40,000–€65,000 gross/year — depending on level and experience).
- Hybrid model in Düsseldorf, 37.5 hours/week, modern office in the city center.
- Remote option for experienced senior roles.
- Subsidy for Urban Sports Club Max membership.
- Up to €4,000 relocation assistance when moving to Düsseldorf/the surrounding area.
- Work with high five- to six-figure monthly budgets, direct access to senior colleagues and management, clear path toward Senior SEA Campaign Manager / Key Account Specialist and team lead.
- Regular team events, including summer and Christmas parties.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Google AdsSearch campaignsShopping campaignsPerformance Max campaignsFeed optimizationCustom labelsCROA-B testingData analysisBudget management
Soft Skills
CommunicationOrganizational skillsEmpathyWillingness to learnOpenness to feedbackStructured working styleHigh quality awarenessImpact-focusedCollaborationProfessional growth