SDG Group

Marketing Analytics Lead – Business Strategy

SDG Group

full-time

Posted on:

Location Type: Hybrid

Location: ChicagoMassachusettsNew JerseyUnited States

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About the role

  • Lead the functional delivery of complex Analytics and AI projects, collaborating with cross-functional technical teams to ensure seamless execution and alignment with business requirements.
  • Supervision of analytical model results, development of insights, and recommendations for improving the client's strategy and business.
  • Collaborate with cross-functional teams to identify high-value use cases and design actionable plans to deliver impact at scale.
  • Evaluate and recommend data providers, technological solutions, and advanced tools tailored to client needs, ensuring scalability and efficiency.
  • Build and maintain strong relationships with senior stakeholders, acting as a trusted advisor.
  • Oversee multiple projects simultaneously, managing priorities and resources effectively.
  • Mentor junior team members, fostering their professional growth and development.

Requirements

  • 7+ years of experience in Marketing Analytics projects.
  • Degree in Marketing with additional training in AI, Big Data, or Data & Analytics is preferred; candidates with STEM degrees and complementary Marketing experience or education will also be considered.
  • Strong business acumen with a deep understanding of marketing-specific challenges, brand investment processes, and data-driven consumer use cases.
  • Proven analytical mindset and advanced problem-solving skills.
  • Exceptional storytelling abilities, with the capacity to create executive-level documents and high-quality presentations that deliver clear, structured messages.
  • Demonstrated ability to lead teams and manage multiple projects effectively.
Benefits
  • Comprehensive Benefits: Robust healthcare and benefits package including Medical, Dental, Vision, and Disability coverage.
  • Work-Life Balance: 3+ weeks of paid vacation, a flexible holiday schedule, and hybrid working arrangements that balance on-site and remote work.
  • Stability and Growth: Full-time employment in a growing high-tech industry with a meritocratic culture that provides opportunities for professional growth.
  • Competitive Compensation: A competitive salary and a 401(k) retirement plan with an employer match.
  • Supportive Community: A welcoming, collaborative, and inclusive culture where you can learn from exceptional professionals and make a significant impact.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AnalyticsAIMarketing AnalyticsData & AnalyticsBig DataAnalytical model developmentData evaluationProblem-solvingProject managementMentoring
Soft Skills
CollaborationRelationship buildingBusiness acumenStorytellingCommunicationLeadershipPrioritizationResource managementProfessional developmentExecutive-level presentation