
Marketing Analytics Lead – Business Strategy
SDG Group
full-time
Posted on:
Location Type: Hybrid
Location: Chicago • Massachusetts • New Jersey • United States
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Job Level
About the role
- Lead the functional delivery of complex Analytics and AI projects, collaborating with cross-functional technical teams to ensure seamless execution and alignment with business requirements.
- Supervision of analytical model results, development of insights, and recommendations for improving the client's strategy and business.
- Collaborate with cross-functional teams to identify high-value use cases and design actionable plans to deliver impact at scale.
- Evaluate and recommend data providers, technological solutions, and advanced tools tailored to client needs, ensuring scalability and efficiency.
- Build and maintain strong relationships with senior stakeholders, acting as a trusted advisor.
- Oversee multiple projects simultaneously, managing priorities and resources effectively.
- Mentor junior team members, fostering their professional growth and development.
Requirements
- 7+ years of experience in Marketing Analytics projects.
- Degree in Marketing with additional training in AI, Big Data, or Data & Analytics is preferred; candidates with STEM degrees and complementary Marketing experience or education will also be considered.
- Strong business acumen with a deep understanding of marketing-specific challenges, brand investment processes, and data-driven consumer use cases.
- Proven analytical mindset and advanced problem-solving skills.
- Exceptional storytelling abilities, with the capacity to create executive-level documents and high-quality presentations that deliver clear, structured messages.
- Demonstrated ability to lead teams and manage multiple projects effectively.
Benefits
- Comprehensive Benefits: Robust healthcare and benefits package including Medical, Dental, Vision, and Disability coverage.
- Work-Life Balance: 3+ weeks of paid vacation, a flexible holiday schedule, and hybrid working arrangements that balance on-site and remote work.
- Stability and Growth: Full-time employment in a growing high-tech industry with a meritocratic culture that provides opportunities for professional growth.
- Competitive Compensation: A competitive salary and a 401(k) retirement plan with an employer match.
- Supportive Community: A welcoming, collaborative, and inclusive culture where you can learn from exceptional professionals and make a significant impact.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
AnalyticsAIMarketing AnalyticsData & AnalyticsBig DataAnalytical model developmentData evaluationProblem-solvingProject managementMentoring
Soft Skills
CollaborationRelationship buildingBusiness acumenStorytellingCommunicationLeadershipPrioritizationResource managementProfessional developmentExecutive-level presentation