Scribd, Inc.

Senior PR Coordinator

Scribd, Inc.

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $51,000 - $79,500 per year

Job Level

Senior

Tech Stack

SaltStackSpark

About the role

  • Draft core communications materials including press releases, executive bios, Q&As, media kits, fact sheets, award submissions, and contributed content
  • Maintain and grow relationships with journalists in tech, media, publishing, and education sectors
  • Assist with thought leadership writing based on executive input, interviews, and market research
  • Optimize content for AI discovery and brand retrievability in LLM surfaces like ChatGPT, Google AI Overviews, and Perplexity
  • Support story pitching, proactive outreach, and media relations for trade, niche, and mainstream publications
  • Manage PR calendars and coordinate timelines for announcements, launches, awards, and speaking opportunities
  • Track media coverage and sentiment using both traditional monitoring tools and AI-powered analytics
  • Support launch communications and internal messaging for product and feature rollouts
  • Manage presence on Wikipedia, Crunchbase, and similar digital surfaces to ensure brand consistency

Requirements

  • 2+ years of communications, PR, or related experience with demonstrated success in media relations and content creation
  • Strong writing and storytelling abilities across multiple formats including press releases, social media, long-form content, and pitches
  • AI tool familiarity including ChatGPT, content creation platforms, and basic understanding of how AI affects media and communications
  • Exceptional organizational skills and attention-to-detail, with a collaborative and proactive attitude
  • Media monitoring and analytics platforms experience for tracking coverage and measuring campaign impact
  • Publishing or media industry interest with understanding of author relations, book marketing, or content creator ecosystems
  • Employees must have their primary residence in or near one of the listed cities (United States: Atlanta, Austin, Boston, Dallas, Denver, Chicago, Houston, Jacksonville, Los Angeles, Miami, New York City, Phoenix, Portland, Sacramento, Salt Lake City, San Diego, San Francisco, Seattle, Washington D.C.; Canada: Ottawa, Toronto, Vancouver; Mexico: Mexico City).