
Senior Marketing Analyst
Salon Line Brasil
full-time
Posted on:
Location Type: Hybrid
Location: Barueri • Brazil
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Job Level
About the role
- Develop strategic plans that connect multiple teams and initiatives
- Translate strategic direction into clear tactical and operational plans
- Organize and consolidate complex information to support decision-making
- Create executive presentations with clarity, concise synthesis, and storytelling
- Design and lead governance rituals (meetings, follow-ups, and cadences)
- Create and organize processes, workflows, and work routines across teams
- Ensure alignment and integration across different marketing functions
- Prioritize initiatives and manage integrated timelines
- Monitor KPIs and metrics, providing strategic guidance
- Identify misalignments, bottlenecks, and opportunities for improvement
- Build data- and performance-driven executive reports
- Map opportunities based on analysis, benchmarks, and trends
- Propose structural improvements and process optimizations
- Operate in dynamic environments with multiple demands and high complexity
- Use tools (including AI) to increase productivity and organization
- Act as a facilitator connecting teams and projects
Requirements
- Knowledge of strategic marketing planning
- Experience building and organizing 360° plans (product launches and always-on)
- Understanding of branding fundamentals and communication strategy
- Knowledge in structuring KPIs, metrics, and performance monitoring
- Ability to read, analyze, and consolidate data from different marketing areas
- Understanding of the marketing ecosystem (content, creative, media, CRM, SEO, influencer, e‑retail, social)
- Familiarity with planning methodologies (funnel, customer journey, OKRs or similar)
- Experience organizing marketing processes, workflows, and routines
- Knowledge of applying artificial intelligence in marketing
Benefits
- Meal allowance
- Transportation allowance
- Medical insurance with copayment
- Casual dress code
- TotalPass (wellness benefits platform)
- Life insurance
- Birthday voucher for the employee of the month to celebrate in style
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
strategic marketing planningKPI structuringperformance monitoringdata analysisprocess optimizationmarketing workflowsbranding fundamentalscommunication strategyartificial intelligence in marketing360° planning
Soft Skills
strategic thinkingorganizational skillscommunicationfacilitationdecision-makingstorytellingprioritizationadaptabilitycollaborationproblem-solving