Salesfive

Marketing Manager – Events

Salesfive

full-time

Posted on:

Location Type: Hybrid

Location: München • Germany

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About the role

  • You are responsible for planning and executing your own customer events as well as our trade show appearances.
  • You structure the entire trade show and event process and continuously optimize it for efficiency.
  • You take care of on-site coordination, participant management and ensure smooth operations.
  • You negotiate with service providers, venues and organizers.
  • You develop communication plans to promote events and for follow-up, and you implement them.
  • You craft the messaging for our exhibition booths tailored to the event’s target audience.
  • Together with our agencies you implement the booth and create smaller assets such as social media posts yourself.
  • You manage lead generation at events and ensure a clean handover to the sales team.
  • You manage your own event budget.
  • You request and manage co-funding (MDF) from Salesforce and ensure correct accounting.
  • You maintain the relationship with the marketing contacts at Salesforce.

Requirements

  • Several years of experience in B2B event marketing or field marketing
  • Confident use of marketing and design tools (Figma, Adobe Suite, event tools, CMS, email tools (e.g. Salesforce Account Engagement) or similar)
  • Understanding of B2B sales processes and lead funnels
  • Experience in budget management
  • Knowledge of the Salesforce ecosystem is a strong plus
  • You are organized and keep an overview even during busy event phases
  • You have strong communication skills and can engage consultants and sales teams for your events
  • Willingness to travel for trade shows and customer events
Benefits
  • Work in a dynamic, international team with flat hierarchies and a team-oriented culture that values diversity and appreciation
  • Career prospects in a permanent employment relationship
  • An attractive compensation model including a performance-based bonus
  • Hybrid working with the flexible choice of home office or office
  • Extensive onboarding with a subsequent academy program and a personal buddy for the first months
  • Diverse training and certification opportunities including a training budget
  • Team events (Christmas party and Salesfive & Friends events and much more)
  • A comprehensive package of attractive additional benefits such as Jobrad, Qualitrain, lunch or travel allowances
  • Company pension plan
  • High level of responsibility
  • Numerous opportunities to actively contribute your ideas and initiatives

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B event marketingfield marketingbudget managementlead generationcommunication plansmessaging developmenton-site coordinationparticipant managementevent process optimizationnegotiation
Soft skills
organizational skillsstrong communication skillsability to engage consultantsability to engage sales teamsattention to detailtime managementadaptabilityproblem-solvingcollaborationcreativity