Senior Performance Marketer, DTC, eCom

RZ HR Studio

Senior Performance Marketer helping 8-9 figure DTC brands grow profitably by uniting paid media with strategy and finance. Ownership of strategy, influence on outcomes, and path towards growth leadership.

Posted 7/31/2026full-timeRemote • 🇦🇺 AustraliaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and optimizing paid media strategies that align with commercial objectives, leveraging financial metrics to drive growth for DTC brands. Proven ability to lead client conversations and present data-driven recommendations while mentoring teammates and refining decision-making frameworks.

Highest-signal resume keywords

Paid Media StrategyLTV:CAC AnalysisCampaign Architecture DesignPerformance AnalysisClient Presentation Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

ECommerce Campaign ManagementAttribution AnalysisIncrementality TestingCreative Fatigue DiagnosisBudget AllocationCommercial ReportingGrowth LeadershipTesting Roadmap DevelopmentPerformance OptimizationFinancial Metrics Understanding

Soft Skills

MentoringDecision-MakingClient CommunicationStrategic ThinkingCollaboration

Tools & Technologies

Google AdsMeta AdsAd Operations ToolsAnalytics PlatformsReporting Software

Industry Keywords

DTC BrandsHigh-Spend CampaignsContribution MarginAMERPayback Periods

About the role

Key responsibilities & impact

Help 8–9 figure DTC brands grow profitably by uniting paid media with strategy and finance.
Own the strategy, impact outcomes, and advance to growth leadership.
Work across Google, Meta, and other paid media platforms to help established brands scale profitably.
Own strategy across your client portfolio, influencing campaign direction, commercial decisions, and long-term growth.
Design and optimize paid media strategies aligned with commercial objectives.
Connect marketing investment with financial metrics such as contribution margin, aMER, and LTV:CAC.
Lead structured experimentation and identify growth opportunities through attribution, incrementality, and performance analysis.
Deliver commercially focused reporting and confidently present recommendations to clients.
Partner with Creative Strategy and Ad Operations to improve client outcomes.
Contribute to strategic discussions, mentor teammates, and continually refine decision-making frameworks.

Requirements

What you’ll need

4–7 years managing high-spend eCommerce campaigns ($80k+ monthly).
Experience independently designing and evolving campaign architecture.
Proven ability to diagnose performance issues such as creative fatigue and auction dynamics.
Experience owning testing roadmaps focused on commercial impact.
Strong understanding of LTV:CAC, MER/aMER, payback periods, and contribution margin.
Experience contributing to media planning and budget allocation.
Demonstrated success scaling brands through creative, geographic, or offer strategies.
Comfortable leading client conversations and presenting strategic recommendations.
Trusted to make decisions with minimal oversight.

Benefits

Comp & perks

Ongoing Learning & Development programs in eCom growth, data science, creative strategy, and financial modelling to keep you up to date with industry trends.
Access to proprietary tools, forecasting frameworks, and performance dashboards.
A clear competency-based career path with opportunities to progress into more strategic roles as your ownership grows.
Remote-first environment with flexibility and a collaborative global team.
Annual team retreats and regular opportunities to connect with colleagues worldwide.