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About the role
Key responsibilities & impact- Develop and implement solutions using Salesforce Personalization (Interaction Studio) and Salesforce engagement tools.
- Create personalized experiences across digital channels based on user behavior and profiles.
- Develop segmentation rules, recommendations, and personalized campaigns.
- Integrate data from different sources to support real-time personalization strategies.
- Configure omnichannel journeys and experiences focused on engagement and conversion.
- Collaborate with Marketing, CRM, Product, and Technology teams to implement new initiatives.
- Monitor the performance of implemented actions and propose continuous improvements.
- Ensure technical quality, scalability, and development best practices within the Salesforce platform.
Requirements
What you’ll need- Solid experience developing within the Salesforce ecosystem.
- Practical knowledge and hands-on experience with Salesforce Engagement and Salesforce Personalization (Interaction Studio).
- Experience implementing digital personalization strategies and customer journeys.
- Knowledge of data integration and Salesforce solution architecture.
- Experience with JavaScript, REST APIs, and web development.
- Ability to translate business requirements into scalable technical solutions.
- Experience in digital marketing, CRM, or Customer Experience (CX) projects.
Benefits
Comp & perks- Remote work
- Professional growth opportunities
- Challenging projects
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Salesforce PersonalizationSalesforce EngagementJavaScriptREST APIsdata integrationSalesforce solution architecturedigital personalization strategiescustomer journeysweb developmentsegmentation rules
Soft Skills
collaborationcommunicationproblem-solvinganalytical thinkingcontinuous improvementbusiness requirements translationtechnical quality assurancescalability focusengagement strategiesconversion optimization
