Creative Strategist

• Lead the ideation and conceptualization of new ad creatives focused on customer acquisition.
• Stay ahead of industry trends and integrate innovative elements into creative production.
• Collaborate with design teams to transform ideas into compelling ad creatives aligned with brand values.
• Oversee production processes to ensure projects are delivered on time and meet the creative vision.
• Coordinate with designers, user acquisition managers, and other team members to ensure smooth workflow and high-quality outputs.
• Work closely with User Acquisition Managers to analyze ad creative performance across platforms and identify top-performing creatives.
• Generate and test hypotheses in A/B testing to refine creatives and optimize conversion rates.
• Provide regular reports to the Ad Creative Lead on creative impact and effectiveness.
• Conduct competitor research to understand market benchmarks and identify emerging trends.
• Liaise between creative teams and user acquisition managers and facilitate brainstorming sessions to boost customer acquisition and retention.

Creative Strategist, Performance Marketing

Creative Strategist – Performance Marketing

Head of Creative Production