
Graphic Designer – Social Ads, Performance Creatives
RocketAds
full-time
Posted on:
Location Type: Remote
Location: Germany
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About the role
- You develop the visual concepts that ensure our ads not only stand out in the feed but also perform
- Design social-first ad visuals for Meta, TikTok, Snapchat & YouTube
- Develop hooks, layout structures, visual hierarchies and conversion-focused designs
- Derive variants (A/B tests), iterations and design breakdowns from performance data
- Creatively evolve existing design approaches — new styles, formats and mechanics
- Collaborate with creative strategists to translate marketing hypotheses into visual experiments
- Rapid prototyping cycles based on live data and testing results
- Visually develop new ad frameworks: direct response, testimonial, product-first, problem-solution, etc.
Requirements
- Strong skills in at least one common design tool (Photoshop, Illustrator, Figma)
- Understanding of social media mechanics: hook-focus, scrolling psychology, attention triggers
- Performance mindset: you want to understand why a visual works — not just how it looks
- Ability to marry brand aesthetics with conversion logic
- Quick comprehension, visual conceptual thinking and an iterative working approach
- Interest in experimental design approaches, AI tools and testing logic
- Motivation to take ownership rather than just working from tickets
- Bonus: experience with basic motion graphics, micro-animations or creative testing
Benefits
- Above-average compensation
- Remote-first across the EU
- State-of-the-art setup — tools, licenses & hardware of your choice
- High level of autonomy from day one
- Direct impact: your designs run in front of millions of people daily
- Close collaboration with creative strategy and performance teams
- Growth opportunities toward Creative Lead, Art Direction or Performance Creative roles
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
A/B testingvisual designconversion-focused designrapid prototypingexperimental designmotion graphicsmicro-animationsvisual hierarchylayout structuredesign iteration
Soft Skills
creativitycollaborationvisual conceptual thinkingquick comprehensionownershipperformance mindsetadaptabilityproblem-solvingattention to detailcommunication