Director, Campaigns and Category Management

Remix Global

Trade Marketing Director leading promotional strategies for an innovative online secondhand fashion marketplace. Focusing on sales growth, team leadership, and data-driven marketing initiatives.

Posted 4/26/2026full-timeSofia • 🇧🇬 BulgariaLeadWebsite

About the role

Key responsibilities & impact

Develop and Lead Promotional and Category management Strategy : Create and implement strategic campaign plans aligned with business goals, seasonal trends, and product performance data.
Drive Sales and Category Growth : Optimize category performance and drive revenue growth by designing the whole promo calendar, strategy and tactics tailored to product lifecycle and customer behavior.
Team Leadership : Lead and support the commercial team, fostering skill development, ownership, and operational clarity, with a view toward building a more structured and scalable setup over time.
Budget and Forecasting Ownership : Own and manage the campaigns budget and forecast, ensuring cost-effective campaign execution and strong ROI.
Campaign Planning & Execution : Oversee the planning and execution of merchandising initiatives and promotions across channels and touchpoints.
Cross-Functional Collaboration : Coordinate Product, Marketing, and FP&A teams to ensure alignment and consistent execution of trade marketing initiatives across channels.
Data-Driven Decision Making : Analyze sales data and customer insights to continuously optimize campaigns, assortments, and channel performance.
Market Trend Analysis : Stay informed on industry and competitor trends and translate them into actionable strategies for market leadership.
Customer-Centric Initiatives : Champion customer needs and preferences in all campaign strategies, enhancing engagement and retention.
Reporting of commercial KPIs (order value, margin AOV, ASP, split by country/category) to Chief Revenue Officer.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business Administration, or a related field; Master’s preferred.
5+ years of experience in trade marketing or merchandising, ideally within e-commerce or fashion retail.
Proven leadership and team management skills.
Strong analytical capabilities with a commercial mindset and proficiency in using data tools and dashboards.
Excellent communication and stakeholder management skills.
Deep understanding of consumer trends, retail dynamics, and marketing principles.
Fluency in English (professional level).

Benefits

Comp & perks

Competitive remuneration
Individual career growth plan
Additional health insurance
Food vouchers worth 102.26 EUR
Multisport card
Work-life balance & social events
Free snacks, soft drinks, coffee, and fruits
A job with a mission

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

campaign planningcategory managementbudget managementforecastingdata analysismerchandisingsales optimizationcustomer behavior analysisKPI reportingtrade marketing

Soft Skills

team leadershipcommunicationstakeholder managementanalytical skillsstrategic thinkingcollaborationcustomer-centric approachoperational clarityskill developmentownership

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Business AdministrationMaster’s degree (preferred)