
Senior Marketing Specialist
Recruiting.com
full-time
Posted on:
Location Type: Remote
Location: Pennsylvania • United States
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Salary
💰 $74,000 - $105,820 per year
Job Level
Tech Stack
About the role
- Act as the marketing support for Community Retail and Long-Term Care with a focus on Community Pharmacy Services
- Develop and execute on marketing plans to support Marketing objectives and Community Pharmacy Services initiatives
- Partner with the campaign manager to determine how to leverage, apply, and optimize an omni-channel marketing approach to drive toward specific business outcomes
- Understand the specific enterprise marketing goals and collaborate with other cross-functional marketing teams to develop messaging and content
- Work with various marketing teams to coordinate the planning and implementation of marketing campaigns
- Collaborate with digital marketing team to update and maintain websites
- Manage customer channels to elevate brand recognition, showcase thought leadership, increase retention, and drive customer engagement
- Leverage data and analytics to measure campaign results, assess against goals/KPIs, and adjust to drive maximum awareness and performance
- Monitor and remain up to date on developments and changes that impact independent pharmacies and the industry as a whole
- Support the planning and execution of ThoughtSpot, Cencora’s largest customer tradeshow
Requirements
- Requires broad training in fields such as marketing, business administration, communications, sales, computer sciences or similar vocations generally obtained through completion of a four-year bachelor's degree program or equivalent combination of experience and education
- Normally requires a minimum of four (4) years directly related and progressively responsible experience
- Ability to communicate effectively both orally and in writing
- Experience developing marketing/communications plans
- Experience providing guidance/direction to others on the team and other partners
- Strong interpersonal skills
- Strong problem solving skills
- Strong presentation skills
- Strong organizational skills; attention to detail
- Strong analytical skills
- Advanced skills in Microsoft Word, Excel and PowerPoint
- Some design skills such as basic photo editing and editing of pdf file formats
- Experience working with industry suppliers and/or vendors/agencies
- Editing and proofreading skills
- Experience with social media tools
- CRM experience such as salesforce.com preferred
Benefits
- medical, dental, and vision care
- backup dependent care
- adoption assistance
- infertility coverage
- family building support
- behavioral health solutions
- paid parental leave
- paid caregiver leave
- training programs
- professional development resources
- opportunities to participate in mentorship programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing plansdata analyticscampaign managementcommunications plansphoto editingediting skillsproofreading skillssocial media toolsCRMMicrosoft Word
Soft Skills
communication skillsinterpersonal skillsproblem solvingpresentation skillsorganizational skillsattention to detailanalytical skillsguidance and directioncollaborationcustomer engagement