
Senior Marketing Specialist
Recruiting.com
full-time
Posted on:
Location Type: Remote
Location: Pennsylvania • United States
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Salary
💰 $74,000 - $105,820 per year
Job Level
Tech Stack
About the role
- Act as the marketing support for Community Retail and Long-Term Care with a focus on Community Pharmacy Services
- Develop and execute on marketing plans to support Marketing objectives and Community Pharmacy Services initiatives
- Partner with the campaign manager to determine how to leverage, apply, and optimize an omni-channel marketing approach to drive toward specific business outcomes
- Understand the specific enterprise marketing goals and collaborate with other cross-functional marketing teams to develop messaging and content
- Work with various marketing teams to coordinate the planning and implementation of marketing campaigns
- Collaborate with digital marketing team to update and maintain websites
- Manage customer channels to elevate brand recognition, showcase thought leadership, increase retention, and drive customer engagement
- Leverage data and analytics to measure campaign results, assess against goals/KPIs, and adjust to drive maximum awareness and performance
- Monitor and remain up to date on developments and changes that impact independent pharmacies and the industry as a whole
- Support the planning and execution of ThoughtSpot, Cencora’s largest customer tradeshow
Requirements
- Requires broad training in fields such as marketing, business administration, communications, sales, computer sciences or similar vocations generally obtained through completion of a four-year bachelor's degree program or equivalent combination of experience and education
- Normally requires a minimum of four (4) years directly related and progressively responsible experience
- Ability to communicate effectively both orally and in writing
- Experience developing marketing/communications plans
- Experience providing guidance/direction to others on the team and other partners
- Strong interpersonal skills
- Strong problem solving skills
- Strong presentation skills
- Strong organizational skills; attention to detail
- Strong analytical skills
- Advanced skills in Microsoft Word, Excel and PowerPoint
- Some design skills such as basic photo editing and editing of pdf file formats
- Experience working with industry suppliers and/or vendors/agencies
- Editing and proofreading skills
- Experience with social media tools
- CRM experience such as salesforce.com preferred
Benefits
- medical, dental, and vision care
- backup dependent care
- adoption assistance
- infertility coverage
- family building support
- behavioral health solutions
- paid parental leave
- paid caregiver leave
- training programs
- professional development resources
- opportunities to participate in mentorship programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing plansdata analyticscampaign managementcommunications plansphoto editingediting skillsproofreading skillssocial media toolsCRMMicrosoft Word
Soft skills
communication skillsinterpersonal skillsproblem solvingpresentation skillsorganizational skillsattention to detailanalytical skillsguidance and directioncollaborationcustomer engagement