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Rec Technologies

Content Marketing Lead

Rec Technologies

Content Marketing Lead advancing Rec's AI-powered recreation platform through customer stories and sales content. Creating AI narratives, case studies, and campaign assets that help recreation organizations evaluate and adopt Rec.

Posted 8/15/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $140,000 - $180,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B content marketing, with a focus on creating compelling case studies, sales enablement assets, and SEO-optimized content. Proven ability to collaborate across teams and independently manage content strategy and execution.

Highest-signal resume keywords
B2B Content Marketing ExperienceStrong Writing SkillsSEO KnowledgeSales Enablement AssetsInterviewing Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Content StrategyCase StudiesSales DecksVideo ScriptsWeb CopyContent OptimizationAI-Driven Answer EnginesProposal ContentLanding PagesEmail Copy
Soft Skills
CollaborationSynthesis of InputIndependent Execution
Industry Keywords
B2BStartupScale-UpGrowth MarketingCustomer ExperienceDemand GenerationContent CalendarVertical B2B/AI StorytellingShort-Form Video Production

About the role

Key responsibilities & impact
  • Turn Rec deployments into case studies, testimonials, and short-form video assets
  • Build a reusable library of quotes, story snippets, and proof points for Sales, ABM, and events
  • Translate Rec's AI capabilities into clear stories grounded in real workflow change
  • Build decks, one-pagers, proposal content, landing pages, and email copy for Sales and Growth Marketing
  • Set and run Rec's content calendar and voice across the website, blog, and social channels
  • Optimize content for SEO and AI-driven answer engines (AEO)
  • Interview partners, Sales, Product, and Customer Experience and synthesize input into accurate, credible content
  • Collaborate with Growth Marketing, Sales, Product, and Customer Experience on active deals and campaigns

Requirements

What you’ll need
  • 5–8 years of B2B content marketing experience
  • Experience at a startup or scale-up ideally, with case studies, customer stories, or sales enablement assets
  • Strong writing across long-form articles, case studies, video scripts, sales decks, and web copy
  • Comfortable interviewing customers or partners and turning conversations into stories
  • Working knowledge of SEO and AI/answer engines (AEO)
  • Experience partnering with Sales or Demand Gen on assets used in live deals
  • Ability to own strategy and execution independently in a lean team
  • Bonus: experience with vertical B2B/AI storytelling or coordinating short-form video production
  • Must be currently authorized to work in the US
  • Must not require employment visa sponsorship now or in the future

Benefits

Comp & perks
  • Equity
  • Flexible work arrangement (hybrid)