Executive Vice President – Omnichannel Strategy

Real Chemistry

Executive Vice President leading Omnichannel Strategy at Real Chemistry. Establishing vision and operational excellence for integrated healthcare marketing solutions in a dynamic environment.

Posted 7/17/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $275,000 - $300,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive expertise in Omnichannel Strategy, Customer Engagement, and Healthcare Commercialization, with a strong focus on building high-performing teams and driving innovation through emerging technologies. Proven ability to develop integrated strategies that align with business objectives and enhance customer experiences.

Highest-signal resume keywords

Omnichannel StrategyHealthcare MarketingCustomer EngagementLeadership ExperienceData-Driven Decision Making

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Strategic PlanningCommunications PlanningAudience StrategyMedia StrategyEngagement PlanningCustomer Journey ArchitectureHealthcare CommercializationOperational ExcellencePerformance FrameworksTransformation Initiatives

Soft Skills

Emotional IntelligenceExecutive PresenceCollaborationCoachingTrust Building

Tools & Technologies

AI-Enabled SolutionsData AnalyticsCustomer IntelligenceActivation TechnologyMeasurement Frameworks

Industry Keywords

Pharmaceutical AdvertisingHealthcare AgencyConsultingMedia OrganizationCustomer Engagement Environment

About the role

Key responsibilities & impact

Lead and evolve the Omnichannel Strategy function, setting the vision for how strategic planning is delivered across RC Media and defining what strategy means within an increasingly integrated organization.
Build strong partnerships with Client Experience, Planning, Media, Analytics, Activation, and Technology leaders to create seamless, collaborative ways of working and eliminate silos across functions.
Develop integrated omnichannel engagement strategies that connect business objectives, customer insights, media, technology, content, and measurement frameworks into cohesive customer experiences.
Serve as a senior strategic advisor to pharmaceutical, biotech, and healthcare clients, helping executive stakeholders navigate evolving market dynamics and engagement opportunities.
Partner closely with Analytics, Media, and Technology teams to transform data, insights, and customer intelligence into actionable strategic recommendations.
Establish operational excellence for the Strategy function, including strategic frameworks, planning methodologies, service models, team processes, deliverables, governance structures, and cross-functional workflows.
Ensure strategy outputs are measurable and aligned to business outcomes through robust performance frameworks and success metrics.
Lead strategic planning support across key accounts while playing an active role in new business efforts, pitches, thought leadership, and agency growth initiatives.
Mentor, coach, and develop a team of strategists, helping elevate capabilities while creating a high-performance culture rooted in collaboration, accountability, and continuous learning.
Drive innovation through the thoughtful application of AI, emerging technologies, and new customer engagement models.
Represent Real Chemistry externally through client presentations, industry events, publications, and market-facing thought leadership.

Requirements

What you’ll need

15+ years of experience in healthcare marketing, pharmaceutical advertising, media strategy, customer engagement, consulting, omnichannel strategy, commercial excellence, or related disciplines.
Significant leadership experience within a healthcare agency, consulting organization, pharmaceutical company, media organization, or customer engagement environment.
Proven success defining and implementing strategic vision, operating models, or transformation initiatives within complex organizations.
Deep expertise in omnichannel strategy, customer journey architecture, communications planning, audience strategy, media strategy, engagement planning, and healthcare commercialization.
Practical understanding of how omnichannel programs are operationalized through technology, activation, data, and executional teams, not solely at the planning level.
Experience leading and developing high-performing strategy teams, including coaching leaders and building scalable organizational structures.
Strong executive presence, emotional intelligence, and the ability to build trust across diverse stakeholder groups.
Demonstrated success partnering with analytics, technology, media, and activation teams to develop integrated customer engagement strategies.
Proven ability to lead through change and navigate ambiguity while building alignment across matrixed organizations.
Strong business development experience, including participation in pitches, organic growth initiatives, and strategic client expansion opportunities.
Demonstrated passion for innovation, AI-enabled solutions, and emerging technologies.

Benefits

Comp & perks

Generous holiday and paid time off
Options for private medical, dental, and vision plans
Mental wellness coaching and support
Access to more than 13,000 online classes with LinkedIn Learning