Set the measurement direction for assigned clients, including KPI frameworks, reporting logic, and metric standardization
Maintain consistent definitions and logic across deliverables
Evaluate KPI shifts due to campaign changes and guide the analytical response
Lead the structure and efficiency of recurring reporting cycles
Oversee the delivery of monthly and quarterly decks, dashboards, and insight summaries
Craft and present clear, insightful narratives connecting performance with business objectives
Maintain NotebookLM environments for the BI team
Partner with Client Service leads to align on reporting expectations
Support Key Media Business Question workshops by shaping analytical frameworks

Requirements

4-6+ years of experience in marketing analytics, digital media measurement, or related fields
Experience managing analysts or leading cross-functional reporting pods
Strong knowledge of digital media KPIs, omnichannel measurement, and HCP/DTC media environments
Advanced experience with Tableau, including dashboard QA, visualization principles, and data storytelling
Strong understanding of KPI standardization, measurement logic, and reporting automation principles
Excellent attention to detail
Outstanding communication skills
Ability to collaborate across Media, Strategy, Account Service, and Data Engineering
Exceptional prioritization and project management skills

Benefits

Health insurance
Dental and vision plans
Generous holiday and paid time off
Mental wellness coaching and support
Access to over 13,000 online classes with LinkedIn Learning

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing analyticsdigital media measurementKPI frameworksreporting logicKPI standardizationreporting automationTableaudata storytellingdashboard QAvisualization principles

Soft Skills

attention to detailcommunication skillscollaborationprioritizationproject management