Media Director

Real Chemistry

Media Director leading media strategy and client management across healthcare accounts at Real Chemistry. Driving integrated paid media programs to achieve measurable business outcomes for brands.

Posted 4/10/2026full-timeRemote • New York • 🇺🇸 United StatesLead💰 $130,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact

Lead day-to-day media strategy and client management across a portfolio of mid-size healthcare accounts
Oversee the development of audience-first, cross-channel paid media plans aligned to brand and business objectives
Translate research, audience insights, and performance data into actionable planning recommendations
Partner with Activation, Analytics, Creative, and Advertising Account teams to ensure integrated execution across workstreams with our full-service clients
Guide budget allocation, deliverable development, and campaign planning with a focus on quality, efficiency, and business impact
Work with Analytics teams to measure campaign performance and marketing ROI, identifying optimization opportunities and communicating clear implications and next steps to clients and activation teams
Build strong client relationships through proactive communication, thoughtful consultation, and consistent delivery excellence
Manage and mentor junior team members, providing oversight, feedback, and workload direction
Navigate complex stakeholder environments with professionalism, sound judgment, and strong collaboration skills
Contribute innovative thinking, test-and-learn strategies, and forward-looking recommendations that improve client outcomes

Requirements

What you’ll need

8+ years of experience in digital media planning and activation; healthcare, pharma and/or B2B experience strongly preferred
2+ years of progressive leadership experience, including direct or indirect team management
Deep experience with cross-channel and HCP/DTC media planning
Experience across omni-digital channels; experience with traditional media channels (print, OOH, linear TV, radio) is a plus
Strong understanding of audience segmentation, targeting, media research, and planning tools as well as the willingness and ability to learn internal proprietary tools
Fluency in media measurement, campaign reporting, and ROI-focused decision-making as a strategic partner to Analytics teams
Ability to synthesize data into strategic recommendations
Experience partnering with Activation and Analytics teams to produce meaningful performance reporting
Ability to communicate effectively with senior-level clients and cross-functional stakeholders
Excellent organizational, prioritization, and project management skills
Familiarity with ad servers, attribution models, and advanced performance media tactics
Familiarity with channel and partner inventory to guide junior and Activation teams.

Benefits

Comp & perks

Health insurance
401(k) matching
Paid time off
Flexible work arrangements
Professional development opportunities
Mental wellness coaching and support
Access to online classes with LinkedIn Learning

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital media planningmedia activationaudience segmentationmedia researchcampaign reportingROI-focused decision-makingcross-channel media planningperformance media tacticsproject managementdata synthesis

Soft Skills

client managementcommunicationleadershipcollaborationorganizational skillsprioritizationmentoringstrategic thinkingconsultationproblem-solving