Real Chemistry

Media Director

Real Chemistry

full-time

Posted on:

Location Type: Remote

Location: New York • United States

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Salary

💰 $130,000 - $140,000 per year

Job Level

Lead

About the role

  • Lead day-to-day media strategy and client management across a portfolio of mid-size healthcare accounts
  • Oversee the development of audience-first, cross-channel paid media plans aligned to brand and business objectives
  • Translate research, audience insights, and performance data into actionable planning recommendations
  • Partner with Activation, Analytics, Creative, and Advertising Account teams to ensure integrated execution across workstreams with our full-service clients
  • Guide budget allocation, deliverable development, and campaign planning with a focus on quality, efficiency, and business impact
  • Work with Analytics teams to measure campaign performance and marketing ROI, identifying optimization opportunities and communicating clear implications and next steps to clients and activation teams
  • Build strong client relationships through proactive communication, thoughtful consultation, and consistent delivery excellence
  • Manage and mentor junior team members, providing oversight, feedback, and workload direction
  • Navigate complex stakeholder environments with professionalism, sound judgment, and strong collaboration skills
  • Contribute innovative thinking, test-and-learn strategies, and forward-looking recommendations that improve client outcomes

Requirements

  • 8+ years of experience in digital media planning and activation; healthcare, pharma and/or B2B experience strongly preferred
  • 2+ years of progressive leadership experience, including direct or indirect team management
  • Deep experience with cross-channel and HCP/DTC media planning
  • Experience across omni-digital channels; experience with traditional media channels (print, OOH, linear TV, radio) is a plus
  • Strong understanding of audience segmentation, targeting, media research, and planning tools as well as the willingness and ability to learn internal proprietary tools
  • Fluency in media measurement, campaign reporting, and ROI-focused decision-making as a strategic partner to Analytics teams
  • Ability to synthesize data into strategic recommendations
  • Experience partnering with Activation and Analytics teams to produce meaningful performance reporting
  • Ability to communicate effectively with senior-level clients and cross-functional stakeholders
  • Excellent organizational, prioritization, and project management skills
  • Familiarity with ad servers, attribution models, and advanced performance media tactics
  • Familiarity with channel and partner inventory to guide junior and Activation teams.
Benefits
  • Health insurance
  • 401(k) matching
  • Paid time off
  • Flexible work arrangements
  • Professional development opportunities
  • Mental wellness coaching and support
  • Access to online classes with LinkedIn Learning
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital media planningmedia activationaudience segmentationmedia researchcampaign reportingROI-focused decision-makingcross-channel media planningperformance media tacticsproject managementdata synthesis
Soft Skills
client managementcommunicationleadershipcollaborationorganizational skillsprioritizationmentoringstrategic thinkingconsultationproblem-solving