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Qurate Retail Group

Digital Store E-Commerce Personalization Specialist

Qurate Retail Group

E-Commerce Personalization Specialist at QVC Italy leading UX optimization and personalization initiatives. Collaborating across teams to enhance customer journey and drive sales in digital store.

Posted 7/20/2026full-timeBrugherio • 🇮🇹 ItalyMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in personalization strategies and UX optimization, leveraging tools like Adobe Target and Adobe Analytics to drive revenue growth through data-driven decision-making. Strong analytical skills and the ability to mentor team members while collaborating effectively across digital functions are essential.

Highest-signal resume keywords
Adobe TargetAdobe AnalyticsCROUX OptimizationDigital Marketing

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Personalization StrategyPerformance AnalysisData InterpretationA/B TestingDigital KPIs
Soft Skills
MentoringOrganizational SkillsPlanningCollaborationPrioritization
Tools & Technologies
Digital ToolsNon-Digital Tools
Industry Keywords
Digital EnvironmentRevenue GrowthContent StrategyVoucher CampaignsFast-Paced Environment

About the role

Key responsibilities & impact
  • Supports QVC Italy in personalization and UX optimization activities across web and app
  • Responsible for leading the strategy, implementation, and quality control of personalization initiatives
  • Partnering with Digital Store, Content, and A/B testing teams for personalization calendars
  • Transitioning successful tests into daily operations supporting voucher campaigns
  • Collaborating with Store Programming and Trading teams to design personalization strategies
  • Ensuring personalized content is delivered across all platforms
  • Analyzing and reporting weekly test results to drive revenue growth
  • Mentoring team members and contributing to process improvement

Requirements

What you’ll need
  • Bachelor’s degree in Digital Marketing or a related field
  • 3–5 years of solid experience in similar roles within a digital environment
  • Proven hands-on experience with Adobe Target and Adobe Analytics
  • Strong understanding of CRO, UX, and personalization
  • Solid commercial and analytical mindset, with the ability to independently interpret key digital KPIs
  • Excellent knowledge of digital and non-digital tools used for performance analysis
  • The ability to work effectively across functions in a fast-paced digital environment
  • Strong planning, organizational, and prioritization skills
  • Native-level Italian and fluent English

Benefits

Comp & perks
  • Competitive compensation
  • Paid time off
  • Employee assistance program
  • Parental leave
  • Paid volunteer hours
  • Company discounts
  • Health care benefits starting on day 1
  • 401(k)
  • Tuition reimbursement benefits