Senior Performance Marketing Manager – Meta Ads

PYNEMA MEDIA GmbH

Performance Marketing Manager at PYNEMA focusing on Meta Ads and pushing new growth strategies with AI integration. Full ownership of customer performance and end-to-end marketing strategies.

Posted 7/21/2026full-timeRemote • 🇩🇪 GermanySeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in push marketing strategies, particularly in Meta and TikTok ads, while leveraging AI tools for campaign optimization and client success. Strong analytical skills drive data-informed decision-making and holistic marketing approaches.

Highest-signal resume keywords

Push Marketing ExpertiseAI Tool ProficiencyStrategic ThinkingAnalytical StrengthClient Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Push MarketingMeta AdsTikTok AdsData AnalysisCampaign ManagementConversion OptimizationFunnel AnalysisPerformance MeasurementLanding Page DevelopmentBudget Management

Soft Skills

CommunicationOwnershipHands-On MentalityProactive MindsetCreative Collaboration

Tools & Technologies

ClaudeOpenClawAI Tools

Industry Keywords

Client DevelopmentCustomer JourneyHolistic Growth StrategiesPerformance MarketingCreative Team Collaboration

About the role

Key responsibilities & impact

Push Marketing Owner. You are responsible for the performance of our clients in the paid social area (Meta, TikTok).
Strategy, not just setup. Develop and implement holistic growth strategies.
AI integration. Together with our AI engineer you will develop new approaches — from campaigns to the post-click experience.
End-to-end thinking. You don’t just optimize up to the click; you consistently think through conversion, funnel, and the customer journey.
Client leadership. You are the strategic point of contact and actively drive the success of your accounts.
Data-driven. Analyze, interpret, and derive concrete measures for scaling.
Creative impact. Work closely with the creative team to increase performance in push marketing.

Requirements

What you’ll need

AI & tools. You have solid experience with AI tools — especially Claude (co-work/Code), OpenClaw or similar tools.
Push marketing focus. Deep know-how in Meta and TikTok ads — you think beyond pure campaign management.
Strategic thinking. You understand marketing holistically and derive clear measures from data.
Hands-on mentality. Operational excellence and a strategic outlook go hand in hand for you.
Ownership. You take responsibility for budgets, performance, and client development.
Analytical strength. Numbers are not just for reporting purposes but form the basis for decision-making.
Communication. Clear, direct, and on equal terms — both internally and externally.
Language. Excellent German language skills (min. C1).
Mindset. Open, proactive, and with a view to the big picture.
Nice to have. Experience building landing pages (e.g., with AI) and collaborating with technical teams.

Benefits

Comp & perks

100% flexibility. Remote, hybrid, or on-site — you decide how you work.
Push instead of standard. We go beyond classic performance marketing — you shape scalable paid-social strategies with real impact.
AI-first approach. Work closely with our AI engineer and develop new paths in marketing — from campaigns to landing pages and beyond.
Strategic responsibility. You are not only an executor but also a sparring partner on equal footing for our clients.
Team spirit. A strong, growing team that pushes each other and celebrates successes together.
Celebrate success. Regular team events and genuine appreciation for what you achieve.
Your growth. We invest specifically in your development — technically, strategically, and in the area of AI.
Stability. Long-term client relationships and stable growth — we build sustainably.