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Senior Marketing Manager – Meta Ads
PYNEMA MEDIA GmbHSenior Marketing Manager specialized in Meta Ads focusing on AI integration and strategic client success. Responsible for performance in Paid-Social and development of growth strategies.
About the role
Key responsibilities & impact- Push Marketing Owner. You are responsible for our clients' performance in Paid Social (META, TikTok).
- Strategy, not just setup. Develop and implement holistic growth strategies.
- AI Integration. Together with our AI Engineer you will develop new approaches—from campaign concepts to the post-click experience.
- End-to-end thinking. You optimize beyond the click, consistently considering conversion, funnel and customer journey.
- Client leadership. You act as the strategic contact person and actively drive the success of your accounts.
- Data-driven. Analyze, interpret and derive concrete measures for scaling.
- Creative impact. Work closely with the creative team to boost performance in push marketing.
Requirements
What you’ll need- AI & Tools. You have solid experience with AI tools—particularly Claude co-work/Code, openclaw or similar tools.
- Push Marketing Focus. Deep expertise in META and TikTok ads—you think beyond pure campaign management.
- Strategic Thinking. You understand marketing holistically and derive clear actions from data.
- Hands-on Mentality. Operational excellence and a strategic perspective go hand in hand for you.
- Ownership. You take responsibility for budgets, performance and client development.
- Analytical Strength. Numbers are not just for reporting—they are the basis for your decisions.
- Communication. Clear, direct and on equal terms—internally and externally.
- Language. Excellent German language skills (min. C1).
Benefits
Comp & perks- 100% flexibility. Remote, hybrid or on-site — you decide how you work.
- Push instead of standard. We go beyond classic performance marketing—you shape scalable paid-social strategies with real impact.
- AI-first approach. Work closely with our AI Engineer and develop new marketing paths—from campaigns to landing pages and beyond.
- Strategic responsibility. You are not just an executor but a sparring partner at eye level for our clients.
- Team spirit. A strong, growing team that pushes each other and celebrates successes together.
- Celebrate success. Regular team events and genuine appreciation for what you achieve.
- Your growth. We invest deliberately in your development—professionally, strategically and in AI.
- Stability. Long-term client relationships and steady growth—we build sustainably.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Push MarketingMETA AdsTikTok AdsData AnalysisCampaign OptimizationConversion Funnel ManagementCustomer Journey MappingBudget ManagementPerformance MetricsHolistic Growth Strategy
Soft Skills
CommunicationOwnershipHands-on MentalityCreative CollaborationDirect Interaction