PYNEMA MEDIA GmbH

Senior Retention Marketing Manager

PYNEMA MEDIA GmbH

full-time

Posted on:

Location Type: Remote

Location: Anywhere in Europe

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About the role

  • Think strategically about newsletter and WhatsApp flows, not just sending messages.
  • Analyze and optimize email and WhatsApp data.
  • Develop retention strategies for e-commerce brands.
  • Reporting and deriving concrete action recommendations.
  • Operational implementation.
  • Build, optimize, and scale retention flows and funnels.
  • Newsletter concept: copy, structure and performance optimization.
  • Develop and improve WhatsApp flows and automations.
  • Lead strategic client meetings and foster long-term client relationships.
  • Close collaboration within the team (team and client meetings).
  • Actively support the growth and continuous development of the team.

Requirements

  • Work in an agile way. You live and breathe e-commerce marketing.
  • Minimum 3 years of experience in the role of an online marketing manager focusing on email and WhatsApp marketing.
  • You know what it means to work in an agency and can adapt to its fast pace.
  • Solid experience with Klaviyo, ChatArmin and common marketing tools.
  • Open to AI-supported workflows.
  • Excellent German skills (C2). English skills (B2) are a plus.
  • Clear and empathetic communication is part of your daily routine — internally and externally.
  • You enjoy supporting our e-commerce clients with your work and working as part of a team.
  • Organizing and structuring analyses, clients and meetings is standard for you.
Benefits
  • 100% flexibility. Remote, hybrid or on-site — you decide.
  • High-quality clients deserve high-quality marketing.
  • We are currently a growing team of eight. You will work closely with our motivated team and help shape our success.
  • Team spirit. We go the extra mile for our clients — and for each other.
  • Once a month (regularly on Wednesdays) and during multi-day off-site events, we celebrate our successes with team events.
  • We actively support your professional development. Last year alone we invested a six-figure amount in employee development.
  • Monthly subsidy of €50 for an Urban Sports membership or your Spendit card.
  • Long-term client contracts. We are here to stay. Are you?
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
email marketingWhatsApp marketingretention strategiesdata analysisperformance optimizationautomationagile methodologye-commerce marketingclient relationship managementreporting
Soft Skills
strategic thinkingclear communicationempathetic communicationteam collaborationorganizational skillsadaptabilitysupportive attitudeclient-focusedleadershipproblem-solving