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Head of Affiliates
PressEnter GroupHead of Affiliates driving affiliate growth strategies for PressEnter Group in Sliema, Malta. Collaborating with teams to optimize acquisition performance and partner relationships across the iGaming sector.
About the role
Key responsibilities & impact- Lead, mentor, and develop a high-performing affiliate team, including senior managers, managers, and junior staff
- Expand and strengthen the affiliate network by recruiting high-quality partners
- Drive traffic growth and maximize acquisition performance across all brands
- Build and nurture long-term relationships with affiliates to deliver consistent revenue growth
- Negotiate bespoke commercial agreements to unlock incremental opportunities
- Oversee initiatives that enhance affiliate conversion, retention, and overall performance
- Monitor, analyze, and report on affiliate activity, ensuring strong ROI on all campaigns
- Collaborate with design and development teams to create high-converting marketing assets
- Ensure all affiliate activities comply with relevant regulations and industry best practices
- Plan and execute quarterly promotions and incentive programs to engage affiliates
- Produce engaging monthly affiliate communications, including newsletters and industry updates
- Represent the company in key affiliate forums, events, and networking opportunities
- Act as the primary point of contact for affiliates, managing relationships, queries, and negotiations
- Provide regular performance reporting against targets and strategic goals
Requirements
What you’ll need- Proven experience as a Head of Affiliates (or in a similar senior role) within a casino
- Strong expertise in global online marketing and acquisition channels
- Demonstrated success in negotiation, partnership development, and revenue growth
- Established network within the affiliate marketing space
- Extensive experience operating with exotic licenses
- Proven track record of successfully marketing to high-barrier markets and customers
- Strong commercial acumen and data-driven decision-making skills
- Ability to lead independently while collaborating effectively with cross-functional teams
- Comfortable working in a fast-paced, performance-driven environment
- Highly motivated, proactive, and hands-on in approach
- Excellent written and verbal communication skills in English
Benefits
Comp & perks- Inspiring Workspace: Our HQ in Sliema, Malta, with fantastic sea views, shower facilities, and an open-plan working environment
- Well-being Focus: Access to our Mental Well-Being Program
- Rewards: Refer a Friend Bonus
- Fitness: Discounted gym membership
- Health & Wellness: Private Health Insurance, Dental Insurance, and wellness vouchers
- Vibrant Culture: Regular social gatherings on our terrace, plus team and company events
- Flexibility: Hybrid working model to support work-life balance
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
affiliate marketingnegotiationdata analysisperformance reportingtraffic growthacquisition performancecommercial agreementsmarketing asset creationrevenue growthconversion optimization
Soft Skills
leadershipmentoringrelationship managementcommunicationcollaborationproactivitymotivationindependenceorganizational skillsstrategic thinking