Brand Manager

Poshmark

Brand Manager driving Poshmark’s brand strategy through cross-functional collaboration. Responsible for brand integrity and execution across all initiatives and touchpoints.

Posted 4/12/2026full-timeRedwood City • California • 🇺🇸 United StatesMid-LevelSenior💰 $119,100 - $199,500 per yearWebsite

About the role

Key responsibilities & impact

Support the rollout and adoption of Poshmark’s refreshed brand identity by managing brand guidelines, toolkits, and cross-functional enablement.
Execute integrated brand initiatives (retail, product, and cultural moments) by coordinating timelines, partners, and creative assets.
Contribute to brand content strategy by supporting top-of-funnel creative, organic social evolution, UGC/influencer guidelines, and cultural content pillars.
Manage quarterly brand photoshoots in partnership with Creative and Social, ensuring a steady pipeline of fresh, on-brand assets.
Maintain strong cross-functional alignment by partnering with Creative, Growth, Community, Product, and People Ops to ensure cohesive brand expression across all touchpoints.

Requirements

What you’ll need

5+ years of experience in Brand Management, Brand Marketing, Creative Project Management, Growth Marketing, or related roles.
Experience supporting brand refreshes, campaign execution, or integrated marketing initiatives.
Strong organizational and project management skills; able to coordinate multiple stakeholders and timelines.
A creative eye with the ability to review and provide constructive feedback on brand content.
Excellent communication skills and ability to collaborate with cross-functional teams.
Comfortable in a fast-paced, evolving environment.
Experience working with Creative, Social, or Marketing teams preferred.
Interest in the secondhand space, consumer brands, or marketplaces a plus.

Benefits

Comp & perks

The base pay range listed for this position may span multiple levels of experience, and final compensation is determined by a variety of job-related factors, including relevant experience, demonstrated expertise, and internal equity.
The posted range applies to base salary only and does not include additional elements of total compensation, which may include equity, performance-based incentives, and a comprehensive benefits package.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Brand ManagementBrand MarketingCreative Project ManagementGrowth MarketingCampaign ExecutionIntegrated Marketing InitiativesContent StrategyPhotoshoot ManagementCreative Asset CoordinationUser-Generated Content (UGC)

Soft Skills

Organizational SkillsProject Management SkillsCreative EyeConstructive FeedbackCommunication SkillsCollaborationAdaptabilityStakeholder CoordinationTimelines ManagementCross-Functional Alignment