Pocket Prep

Senior Growth Product Manager

Pocket Prep

full-time

Posted on:

Location Type: Hybrid

Location: Durham • North Carolina • United States

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Salary

💰 $130,000 - $143,000 per year

Job Level

Senior

About the role

  • Own the customer journey outcome. Drive free-to-paid conversion, activation rate, and post-exam re-engagement as your north star metrics.
  • Reduce product friction. Analyze user behavior to identify where there is friction and drop off, and run experiments with your product trio to fix it.
  • Build and test retention features. Design, ship, and iterate on features that build lasting study habits.
  • Run a continuous discovery practice. Conduct ongoing customer interviews and assumption tests to stay close to user needs and validate ideas before building.
  • Manage the full product lifecycle. Lead the project team and processes from opportunity identification through shaping, development, release, and post-launch analysis.
  • Report on growth KPIs. Track and communicate squad metrics to the team and leadership; identify what's working and what isn't.
  • Collaborate cross-functionally. Partner with engineering, design, marketing, and customer support to deliver cohesive experiences.

Requirements

  • At least 4 years in a product management role with a growth, lifecycle, or conversion focus
  • Strong experience using data analytics to drive product decisions (Amplitude, Mixpanel, or similar)
  • Hands-on experience running A/B experiments
  • Strong understanding of user activation, conversion, and retention mechanics
  • Located in the Durham, NC area
Benefits
  • Stability: We're 10+ years old, 100% profitable without investor backing, and we continue to have year-over-year growth.
  • Work/Life Balance: Freedom to live your life while accomplishing something awesome for everyone in education. Flexible PTO and a 3-week company-wide holiday break from mid-December through New Year.
  • Competitive Compensation: Generous profit-sharing program and base pay.
  • 100% Healthcare: We cover all of our employees' healthcare premiums because we are invested in your well-being. We also cover 80% of dependents.
  • Give Back: We are active participants in our communities through volunteer partnerships with local nonprofits. We offer VTO (volunteer time off) for independent engagement with your community.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analyticsA/B testinguser activationconversion mechanicsretention mechanicsproduct lifecycle managementcustomer journey analysisuser behavior analysisfeature designexperiment running
Soft Skills
collaborationleadershipcommunicationproject managementcustomer empathyanalytical thinkingproblem-solvingcross-functional teamworkuser-centric mindsetadaptability