Junior Copywriter, Concept Developer

pilot group

(Junior) Texter*in / Konzepter*in creating content for modern communication campaigns at pilot. Collaborating with Media and Kreation teams to develop integrated ideas for various clients.

Posted 7/4/2026full-timeHamburg • 🇩🇪 GermanyJuniorWebsite

About the role

Key responsibilities & impact

You confidently write copy for almost everything related to modern communication — from strong headlines and social copy to website text.
You develop cross-media, fully integrated campaign ideas together with colleagues from Media and Creative teams.
You think in concepts: text concepts, motion/video ideas, a wide range of content formats and advertising materials of all kinds (with a clear digital focus).
You work for many different clients and industries — variety is the norm, not the exception.
You can quickly get up to speed on new topics and make even complex content understandable and engaging.
You have your own ideas you’d like to try? Great — you’re exactly right for us.

Requirements

What you’ll need

You bring professional experience from advertising, design or digital agencies.
You have experience with campaigns, web, social and video and identify as a digital native.
You are creative, digitally savvy and independently develop strong ideas — from the first thought to the fully developed campaign mechanics.
You have a genuine interest in diverse topics — from everyday pop culture and lifestyle to niche specialisms.
You follow current advertising, cultural and digital trends and incorporate them intelligently into your work.
You use AI tools playfully and confidently and know how they can support your creative work without replacing it.
You have excellent German language skills.

Benefits

Comp & perks

Hybrid work (60% in the office & 40% remote)
30 days holiday + Christmas Eve & New Year's Eve off
Modern, centrally located offices
Individual training through our talent academy
Lots of creative freedom
Structured onboarding
Open feedback culture
English language courses
Subsidy for the Deutschlandticket
JobRad leasing
Company pension plan & occupational disability insurance
Exclusive employee discounts
Regular parties & team events
Gifts for anniversaries & end of probation
Regular employee updates

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

CopywritingDigital Campaign DevelopmentContent CreationAdvertising ConceptsSocial Media StrategyVideo Content DevelopmentWeb Content DevelopmentIntegrated Campaign IdeasTrend AnalysisComplex Content Simplification

Soft Skills

CreativityAdaptabilityCollaborationIndependent ThinkingEngagement