Senior Manager, Performance Marketing

PayPal

Senior Manager for Performance Marketing at PayPal advancing B2B Merchant Marketing strategies and driving business outcomes. Focused on executing effective full-funnel performance marketing campaigns for growth.

Posted 4/20/2026full-timeOmaha • Illinois, New York, Texas • 🇺🇸 United StatesSenior💰 $123,500 - $183,700 per yearWebsite

About the role

Key responsibilities & impact

Develop and implement omnichannel paid media strategies to drive business outcomes
Manage audience segmentation and targeting to optimize campaign performance
Create and maintain an experimentation roadmap to test and refine marketing initiatives
Allocate budgets across campaigns and channels to maximize return on investment
Collaborate with leadership, finance, and analytics teams to align strategies and reporting
Partner with media agencies for continuous campaign optimization

Requirements

What you’ll need

8+ years relevant experience
Bachelor’s degree OR any equivalent combination of education and experience.

Benefits

Comp & perks

Generous paid time off
Healthcare coverage for you and your family
Resources to create financial security
Support for your mental health
Comprehensive choice-based programs to support personal well-being

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

paid media strategiesaudience segmentationcampaign performance optimizationexperimentation roadmapbudget allocationreturn on investment

Soft Skills

collaborationleadershipcommunication