Global Product Marketing Manager
Baxter International Inc.
Product Marketing Manager – GTM
PayPal
full-time
Posted on:
Location Type: Hybrid
Location: San Jose • California, Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $100,500 - $173,250 per year
Job Level
SeniorLead
About the role
- Own go-to-market development and execution for products within the Enterprise Payments & PSP platform
- Drive key programs, content and expertise that deliver differentiated value to merchant customers
- Work closely with key cross-functional stakeholders including Product, Sales, Revenue Ops, Sales Enablement and Marketing
- Lead cross-functional teams with design, engineering, and marketing counterparts to deliver product initiatives
- Own and manage product roadmaps, prioritization, and discussions with stakeholders
- Identify and quantify new opportunities based on market trends, customer needs, and research
- Develop go-to-market strategies, including positioning, messaging, and value propositions for key products
- Collaborate with teams to ensure consistent messaging and alignment across customer touchpoints
- Coordinate product launches and marketing plans with Product, Sales, and Marketing teams
Requirements
- Minimum of 8 years of relevant work experience
- Bachelor's degree or equivalent experience
- 5-7+ years of go-to-market, product marketing or strategy experience in B2B, e-commerce and/or payments spaces
- Familiarity with enterprise commerce environments and payment flows
- Experience coordinating cross-functional teams and supporting GTM planning cycles
- Strong understanding of customer lifecycle, product and commercialization phases, and sales and marketing motions
- Business and technical expertise to articulate product value and capabilities internally and externally
- Experience presenting insights and plans to internal stakeholders, cross-functional teams and leaders
Benefits
- Health and life insurance
- Flexible work environment
- Employee shares options
- Paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
go-to-market strategiesproduct marketingproduct roadmapsmarket trends analysiscustomer lifecycle managementcommercialization phasessales and marketing motionsB2B experiencee-commerce experiencepayments experience
Soft skills
cross-functional collaborationstakeholder managementleadershipcommunicationstrategic thinkingproblem-solvingpresentation skillsteam coordinationcustomer focusvalue proposition development
Certifications
Bachelor's degree
