About the role
- Maximize Creator Revenue
- Own the monetization strategy across fan DMs including PPVs (pay-per-view offers), upsells, rebills, and bundled promotions.
- Analyze audience segments and tailor strategies for different buyer types (e.g., new subscribers, rebills, high spenders).
- Develop and refine persuasive sales scripts using emotional and psychological triggers that drive conversions.
- Lead & Scale the Chat Team
- Hire, train, and manage a team of chat sales representatives, ensuring high performance and adherence to brand voice.
- Build standard operating procedures (SOPs), implement performance tracking systems, and enforce clear sales quotas.
- Conduct regular performance reviews, provide coaching, and create incentive programs for top performers.
- Optimize Sales Strategy
- Analyze sales data, including ARPPU (average revenue per paying user), CVR (conversion rates), and chat-to-sale ratios.
- Run A/B tests on scripts, message timing, and pricing models to identify the highest-performing strategies.
- Continuously improve chat systems to boost daily revenue and lifetime value (LTV) per customer.
- Collaborate Across Teams
- Partner with Marketing and Creator Relations departments to align on audience types, promotions, and messaging cadence.
- Ensure that the sales tone and voice reflect each creator’s personality while maintaining a consistent and effective revenue strategy.
Requirements
- Proven leadership experience in sales, growth, or revenue optimization roles (experience in DM-based sales or digital industries is a plus).
- Strong understanding of sales psychology especially emotional triggers, urgency tactics, and persuasion techniques.
- Exceptional analytical skills with the ability to interpret data and act on performance insights.
- Experience building and managing remote, high-performance sales teams.
- Excellent communication, copywriting, and storytelling abilities.
- Comfortable with rapid testing, iteration, and scaling successful systems.
- Tech-savvy with familiarity in CRM tools, dashboards, and sales tracking platforms.
- Ability to thrive in a fast-paced, performance-driven environment.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
monetization strategysales scriptsA/B testingdata analysisperformance trackingsales quotasconversion ratesaverage revenue per paying userchat-to-sale ratioslifetime value
Soft skills
leadershipcommunicationcopywritingstorytellinganalytical skillspersuasion techniquesteam managementcoachingcollaborationadaptability