Programmatic Manager

Palta

Programmatic Manager managing programmatic campaigns for Simple Life's AI-powered health coaching app. Responsible for planning, executing, and optimizing campaigns on various platforms.

Posted 6/6/2026contractRemote • 🇰🇿 KazakhstanMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Plan, execute, and optimize programmatic campaigns across native and display channels;
Own and scale campaigns on Taboola and other native/content discovery platforms;
Lead creative testing initiatives — developing structured frameworks to test hooks, formats, and messaging at scale;
Analyze performance data and drive continuous improvement across the funnel;
Collaborate with creative and analytics teams to test and iterate on ad content;
Identify new inventory sources and audience opportunities to expand reach.

Requirements

What you’ll need

Proven hands-on experience managing programmatic campaigns — Taboola experience is a must
Experience with platforms like NewsBreak, Outbrain, Revcontent, or similar native/content discovery sources is a strong plus
Extensive experience with creative testing: A/B testing, multivariate testing, and creative performance analysis
Strong analytical mindset with proficiency in performance reporting and optimization
Ability to manage budgets effectively and hit CPA/ROAS targets
Self-starter who thrives in a remote, fast-paced environment.

Benefits

Comp & perks

Fully Remote 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

programmatic campaignsA/B testingmultivariate testingperformance analysisperformance reportingoptimizationbudget managementCPA targetsROAS targets

Soft Skills

analytical mindsetself-startercollaborationcreativity