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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in graphic design for social media advertising, with a strong command of design tools and the ability to create engaging visuals that align with marketing goals. Proficient in optimizing ad performance through data analysis and collaboration with marketing teams.
Highest-signal resume keywords
Graphic DesignSocial Media AdvertisingAdobe Creative SuiteFigmaAI-Assisted Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Graphic DesignSocial Media AdvertisingStatic Ads CreationMotion Ads CreationVisual Concept DevelopmentAd Performance OptimizationLanding Page DesignInfographic ProductionPresentation Design
Soft Skills
Excellent CommunicationTeam CollaborationStructured Work ApproachCreative Problem Solving
Tools & Technologies
Adobe PhotoshopAdobe IllustratorAdobe InDesignFigmaAI-Assisted Page Builder
Industry Keywords
Brand MessagingCorporate IdentityMarketing GoalsUser Needs Understanding
About the role
Key responsibilities & impact- Develop creatives for social ads: design and produce engaging and effective creatives for various social media channels (Facebook, Instagram, LinkedIn, etc.).
- Collaborate with our marketing team: work closely with the marketing team to ensure consistency of brand messaging and CI (corporate identity) and to increase the effectiveness of advertising campaigns.
- Concept and execution: develop creative concepts and translate them into visually appealing designs that resonate with the target audience and help achieve marketing goals.
- Optimize our ads: continuously analyze and improve social ad performance by adjusting and optimizing creatives based on feedback and performance data.
- Create visual concepts and assets for landing pages and implement them using our in-house AI-assisted page builder software.
- Produce reports, infographics, and presentation designs.
- Develop creatives for Google Display ads and image extensions.
Requirements
What you’ll need- You have at least 3–5 years of experience in graphic design, preferably in social media advertising and marketing.
- Strong knowledge of common design tools such as Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Experience creating static and motion ads (Meta, Instagram, LinkedIn).
- Some experience with AI assistants for designing concepts and visual elements, and a willingness to explore AI capabilities.
- Ability to understand user needs and create engaging, functional designs based on those insights.
- Strong aesthetic sensibility and the ability to quickly develop creative, innovative design solutions.
- Excellent communication skills and the ability to work effectively in a remote team.
- A structured approach to work and the ability to manage multiple priorities effectively.
Benefits
Comp & perks- Your health matters to us — we support you with supplementary health insurance and a subsidy for the Wellhub health program.
- Attractive employee perks via FutureBens.
- Active involvement in shaping processes with your ideas, and continuous learning and development opportunities.
