
GTM Engineer
Oneleet
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- You will be the single owner of our entire go-to-market tech stack, data infrastructure, and attribution model.
- Architect how data flows between every system that touches our revenue motion from the first ad click to closed-won deal.
- Build the connective tissue between Clay, HubSpot, DreamData, Google Tag Manager, Google Ads, Looker Studio, CrazyEgg, and whatever tools come next.
- Design experiments, connecting platforms via APIs, setting up attribution models, and translating messy data into clear insights that help our sales team close deals and our executives understand where revenue comes from.
- Evaluate, implement, configure, and maintain platforms including Clay, HubSpot (CRM, Marketing Hub, Operations Hub), DreamData, Google Tag Manager, Google Ads, Looker Studio, and CrazyEgg.
- Build integrations using APIs, webhooks, middleware, or custom code when native connections do not exist.
- Own data quality, enrichment workflows, lead scoring models, and the entire journey from anonymous visitor to closed deal.
Requirements
- 3–5+ years of experience in GTM operations, revenue operations, marketing operations, or growth engineering at a B2B SaaS company, with hands-on ownership of a multi-tool tech stack.
- Hands-on CRM experience (HubSpot strongly preferred) including workflow automation, custom objects, data sync, and programmable automation
- Working knowledge of APIs, webhooks, and data integration patterns you have connected platforms that were not designed to talk to each other
- Programming literacy with JavaScript (essential for Google Tag Manager and HubSpot Operations Hub) and SQL proficiency for data querying
- Experience implementing tracking and tag management (Google Tag Manager, GA4, conversion pixels, data layer configuration)
- Experience with at least one attribution/analytics platform (DreamData, Bizible, HubSpot Attribution, or similar)
- BI tool proficiency (Looker Studio, Tableau, or similar) building dashboards, not just reading them
- Deep understanding of B2B SaaS funnels, buyer journeys, and revenue metrics (MQL, SQL, pipeline, win rate, CAC, LTV)
- Experience designing and implementing UTM strategies and attribution models
- Ability to design experiments with proper methodology (hypothesis, control, measurement, iteration)
- Cross-functional communication skills you can explain a data pipeline to a sales rep and an attribution model to a CEO
- Experience with Clay (workflows, enrichment, AI columns, Claygent)
- Python scripting for data manipulation and automation
- Experience with CrazyEgg or similar UX analytics tools
- Familiarity with server-side tagging and privacy-compliant tracking (GDPR)
- Google Ads campaign management and conversion optimization experience
- HubSpot certifications (Revenue Operations, Marketing Hub, Operations Hub)
- Experience at an early-stage startup where you were the first or only ops hire
- Familiarity with data warehousing concepts (BigQuery, Snowflake) and reverse ETL
Benefits
- Comprehensive health & welless benefits
- Competitive comp & equity
- Generous PTO, including floating holidays to honor what matters most to you
- Flexible, remote work culture
- Quarterly off-sites to cool places (Amsterdam, Italy, etc).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
JavaScriptSQLAPIswebhooksdata integrationGoogle Tag ManagerLooker Studioattribution modelsdata manipulationUTM strategies
Soft Skills
cross-functional communicationexperiment designdata interpretationproblem-solvingcollaboration
Certifications
Revenue OperationsMarketing HubOperations Hub