Associate Director, Digital Activation

Omnicom

Associate Director at Omnicom leading a high-performing team of media professionals. Focused on strategic outcomes and digital media planning across a hybrid work structure.

Posted 7/30/2026full-timeNew York City • Illinois, New York • 🇺🇸 United StatesSenior💰 $70,000 - $125,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong leadership in managing media professionals while driving strategic digital media planning and execution. Proficient in media math and data-driven optimization, with a deep understanding of client/agency finance processes and digital marketplace dynamics.

Highest-signal resume keywords

Team LeadershipStrategic Digital Media PlanningMedia Math ProficiencyPrisma ExpertiseClient/Agency Finance Understanding

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital Media PlanningData-Driven OptimizationMedia Buying ModelsNegotiation StrategiesMedia Rates Analysis

Soft Skills

Team ManagementStrategic GuidancePerformance ManagementPartnership Facilitation

Tools & Technologies

Prisma

Industry Keywords

Media TerminologyAgency ProcessesBest PracticesClient Expectations

About the role

Key responsibilities & impact

Lead and inspire a high-performing team of media professionals
Drive strategic outcomes by balancing delegated accountability with direct ownership of media planning and activation
Establish support, guidance, and strategic clarity
Ensure projects execute on time and on budget
Manage daily team performance according to agency objectives and client expectations
Facilitate partnerships between senior leadership, clients, and internal teams
Review and provide feedback on media plans for strategic alignment and efficiency
Champion agency processes and best practices

Requirements

What you’ll need

3+ years in a management role
Comfortable managing a team of at least 2+ employees
Understanding of client/agency finance processes
4+ years of strategic digital media planning and execution
Deep expertise in digital marketplace dynamics (media rates, buying models, negotiation strategies)
Advanced proficiency in media math and data-driven optimization
Deep proficiency with Prisma (non-negotiable)
Proven ability to review and critique partner media plans
Fluency in media terminology and industry standards

Benefits

Comp & perks

Omnicom’s policy requires employees to work in the office for a minimum of three days a week
Our objective is to increase this requirement over time
Committed to hiring and developing exceptional talent
Focused on developing inclusive teams
Celebrating diversity