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Media Analyst II
NVAnalista de Mídia II at Azzas 2154 Fashion & Lifestyle focusing on paid digital media management for performance. Collaborating on campaign optimization and analytics with a strong emphasis on fashion and e-commerce.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing paid media campaigns with a focus on performance, utilizing digital media platforms like Meta and Google. Proficient in data analysis, campaign optimization, and e-commerce acquisition strategies.
Highest-signal resume keywords
Paid Media ManagementDigital Media PlatformsAnalytical SkillsE-Commerce Acquisition FunnelAttribution Modeling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationData InterpretationTesting KnowledgePerformance FocusFirst-Party Data
Soft Skills
Strong CommunicationOrganizational SkillsProblem-Solving AbilityProactive Approach
Tools & Technologies
Google Tag ManagerAppsFlyerAdjustAnalytics ToolsDashboards
Industry Keywords
Fashion RetailE-CommerceMarketing Mix ModelingAttribution ModelingOwned Audiences
About the role
Key responsibilities & impact- Experience managing paid media with a strong performance focus;
- Proficiency in digital media platforms (primarily Meta and Google);
- Strong analytical skills and ability to interpret data;
- Experience with the e-commerce acquisition funnel;
- Knowledge of testing and campaign optimization;
- Familiarity with analytics tools and dashboards;
- Well-organized for managing multiple campaigns and deadlines;
- Proactive, strong communication and organizational skills, and solid problem-solving ability.
Requirements
What you’ll need- Experience in fashion retail or e-commerce;
- Knowledge of attribution modeling and Marketing Mix Modeling (MMM);
- Experience with CDP, first-party data, and owned audiences;
- Experience with platforms such as Google Tag Manager and AppsFlyer or Adjust.
Benefits
Comp & perks- Health insurance
- Dental plan
- Life insurance
- Physical wellness programs, such as Wellhub or TotalPass
- Mental health support initiatives
- Flexible benefits via Flash card
- Transportation allowance
- Partnership with SESC
- Employee perks club with partner companies
- Birthday day off
- Extended maternity leave
- Extended paternity leave
- Discounts at the group's brands
- Training and development programs
- Corporate learning paths
- Recognition and engagement initiatives
- Profit-sharing in accordance with current policy