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Head of Marketing – Hospitals, Clinical Services
Nuffield HealthHead of Marketing leading integrated marketing plans for Hospitals and Clinical Services. Aligning commercial growth priorities with impactful marketing strategies in a healthcare charity environment.
About the role
Key responsibilities & impact- Own and deliver the integrated marketing plan across Hospitals and Care services, aligning all channels to commercial and patient growth priorities
- Translate Strategy into Delivery: Turn business and trading priorities into clear, actionable marketing plans—managing budgets, channel mix and dependencies
- Drive Cross-Functional Execution: Lead a virtual team and agency partners to deliver joined-up campaigns and always-on activity from brief through to evaluation
- Own Commercial Performance: Be accountable for marketing’s contribution to key metrics, including patient volumes, revenue, service utilisation and retention
- Lead Insight & Optimisation: Own performance reporting and narrative, using data and test-and-learn approaches to continuously improve outcomes
- Influence & Improve Ways of Working: Partner with senior stakeholders across Commercial, Clinical and Operations to align priorities and embed effective, scalable marketing processes
Requirements
What you’ll need- Significant senior marketing experience within a complex, performance-led environment (healthcare experience beneficial)
- Strong commercial acumen, able to translate business priorities into marketing activity that drives measurable growth
- Deep understanding of the full marketing mix, with experience delivering integrated campaigns across Paid Media, CRM, PR, Content, Digital and Creative
- Highly data-literate, able to interrogate performance, identify key insights and draw clear, actionable conclusions
- Confident communicator, creating clear, insight-led updates and recommendations for senior and executive audiences
- Delivery-focused, with a disciplined approach to planning, governance and driving outcomes over activity
- A senior but hands-on leader, thriving in a small team environment.
Benefits
Comp & perks- free gym membership
- health assessments
- retail discounts
- pension options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
integrated marketingperformance reportingdata analysiscampaign managementmarketing mixPaid MediaCRMPRContentDigital
Soft Skills
commercial acumencommunicationleadershipplanninggovernancecollaborationinsight generationdelivery-focusedteam managementstakeholder engagement