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Head of Marketing – Fitness, Social Impact
Nuffield HealthHead of Marketing for Fitness and Social Impact at Nuffield Health. Leading integrated marketing plans and accountability for trading metrics in a health-focused environment.
About the role
Key responsibilities & impact- own and deliver the integrated marketing plan across Fitness and Social Responsibility, aligning all channels to commercial and charitable priorities
- turn trading goals into clear, actionable marketing plans—managing budgets, channel mix, dependencies and priorities
- lead a virtual team and agency partners to deliver joined-up campaigns and always-on activity from brief to evaluation
- be accountable for marketing’s contribution to key trading metrics, including joiners, revenue, bookings and retention
- own performance reporting and narrative, using data and test-and-learn approaches to continuously improve outcomes
- partner with senior stakeholders to align priorities while embedding effective planning, governance and scalable processes
Requirements
What you’ll need- significant senior marketing experience within a performance- or trading-led environment, spanning acquisition and retention
- deep understanding of the full marketing mix, with experience building integrated plans across Paid Media, CRM, PR, Content, Digital and Creative
- strong commercial acumen, with the ability to translate trading priorities into marketing activity that drives measurable outcomes
- highly data-literate, able to interrogate performance, identify what matters and draw clear, actionable conclusions
- confident communicator, creating clear, insight-led updates and recommendations for executive audiences
- delivery-focused, with a disciplined approach to planning, governance and driving outcomes over activity
Benefits
Comp & perks- free gym membership
- health assessments
- retail discounts
- pension options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
integrated marketing planperformance reportingdata analysismarketing mixPaid MediaCRMPRContentDigitalCreative
Soft Skills
commercial acumenconfident communicatordelivery-focusedplanninggovernanceleadershipcollaborationstakeholder managementdata literacyactionable conclusions