Nubank

Marketing Specialist

Nubank

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • You will be responsible for driving brand awareness and leads into the top of the funnel.
  • SEO Optimization
  • App Store Placement and Optimization
  • LLM Optimization: Understanding how Nu is being represented in LLMs.
  • Understanding how consumers are searching for information and prioritizing effective and compelling Nu communication
  • Social Media: Strategy development, guidance, channel selections and oversight
  • Full Funnel Strategy: Understanding user journeys from awareness to application; guiding marketing strategy to optimize the funnel
  • Website Management: Strategic positioning, content strategy, content creation, storytelling, architecture.
  • Agency Management: For any of the above elements that we outsource Paid Marketing Campaigns

Requirements

  • Have a high degree of ownership. You’re building something new.
  • Are a strong communicator; we rely on many stakeholders.
  • Understand how to relate to and communicate with a diversity of functions, like product, engineering, and design
  • Know how to be curious, connect with other teams, look for answers, and bring lessons learned back to the team. You’ll be well-supported, and we’ll need you to autonomously find answers, context, and ideas.
  • Like the idea of working in a startup within Nu – fast-moving, high-trust, creative, and always up for a challenge.
  • Are adaptable and can both exist in ambiguity as well as know when to create clarity.
Benefits
  • Medical, Dental, and Vision Insurance
  • 20 days of time off and 14 company holidays.
  • Life Insurance and AD&D
  • Extended maternity and paternity leaves
  • Nucleo - Our learning platform of courses
  • NuLanguage - Our language learning program
  • NuCare - Our mental health and wellness assistance program
  • 401K
  • Saving Plans - Health Saving Account and Flexible Spending Account

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEO OptimizationApp Store PlacementLLM OptimizationContent StrategyContent CreationWebsite ManagementFull Funnel StrategyMarketing StrategyPaid Marketing Campaigns
Soft skills
Strong communicatorOwnershipCuriosityAdaptabilityStakeholder managementTeam collaborationProblem-solvingCreativityAutonomyClarity in ambiguity
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