Lead Writer, Content Strategist II
NerdWallet
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- A home loans writer and content strategist pitches and writes engaging articles that help readers make smart financial decisions about home buying and selling, homeownership, and mortgages.
- They are thought leaders, observing and reporting on industry trends and sharing actionable tips, earning page traffic and building readers’ trust in NerdWallet.
- This role experiments with tactics to improve key pages and better help readers while also tracking content performance, shaping content strategy in collaboration with editors, and exploring new ways to reach our audience.
- You are a strategic, solutions-oriented thought partner who takes ownership of your work and its impact on NerdWallet’s mission.
- You share ideas that strengthen NerdWallet as a trusted destination for people exploring home loans and proactively surface challenges with thoughtful solutions.
- You bring strong editorial judgment, identifying what’s most valuable for our audience and adding insight and clarity through your expertise.
- You’re adaptable and curious — open to testing, and learning.
- You communicate with empathy, helping consumers navigate complex financial decisions, and you use SEO and performance data to guide and improve your work.
- You are self-directed and dependable, balancing multiple priorities with quality and consistency.
- Above all, you lift others by collaborating openly, sharing knowledge, and helping the team succeed.
Requirements
- 5+ years of editorial experience, including at least 3 years writing about personal finance.
- Solid knowledge of personal finance topics, preferably topics related to Content management (analyzing traffic, then determining what changes need to be made to boost performance, etc.); writing/reporting evergreen, review and news content.
- Strong familiarity with SEO best practices and proven implementation of SEO strategies.
- Track record of operating as a strong thought leader with an ownership mentality and taking informed risks.
- Excellent writing, reporting and communication skills.
- Passionate about self-improvement and at ease with constructive feedback.
- Self-starter who works effectively both on your own and in a team setting.
- Previous experience with interviewing sources, content management (updating and improving existing pages) and analyzing data sets.
- Strong collaboration skills, experience making/using spreadsheets and Google docs.
- Experience covering home loans or a strong understanding of how home loan products work — including mortgage, refinance, and home equity — is a plus but not required.
- Certifications in personal finance, such as Certified Financial Health Counselor (or similar), are preferred but not mandatory.
Benefits
- Industry-leading medical, dental, and vision health care plans for employees and their dependents
- Rejuvenation Policy – Vacation Time Off + 11 holidays + 4 Mental Health Days Off
- New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care
- Mental health support
- Paid sabbatical for Nerds to recharge, gain knowledge and pursue their interests
- Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution
- Monthly Wellness Stipend, Cell Phone Stipend, and Wifi Stipend
- Work from home equipment stipend and co-working space subsidy
- Nerd-led group initiatives – Employee Resource Groups for Parents, Diversity, and Inclusion, Women, LGBTQIA, and other communities
- Hackathons and team events across all teams and departments
- Company-wide events like NerdLove (employee appreciation) and our annual Charity Auction
- Our Nerds love to make an impact by paying it forward – Take 8 hours of volunteer time off per quarter and donate to your favorite causes with a company match
- 401K with company match
- Be the first to test and benefit from our new financial products and tools
- Financial wellness, guidance, and unlimited access to a Certified Financial Planner (CFP) through Northstar
- Disability and Life Insurance with employer-paid premiums
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
editorial experiencewriting about personal financeSEO best practicescontent managementdata analysisreportingevergreen contentreview contentnews contenthome loan products
Soft skills
strong editorial judgmentadaptabilitycuriosityempathyself-directeddependabilitycollaborationownership mentalitypassion for self-improvementconstructive feedback
Certifications
Certified Financial Health Counselor